RH Stumbles & I Can’t Help but to Cheer 2-22-25
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What insights does Scott Becker share about Restoration Hardware?
This is Scott Becker with the Becker Private Equity and Business Podcast. We try and bring you current business news on a really regular basis. We try and make sure you're learning something, we're learning something. There's obviously a whole set of stocks that we follow closely. One of those that I watch sort of from a distance is RH, Restoration Hardware.
Why is Restoration Hardware considered a luxury brand?
And why do I watch Restoration Hardware? I watch Restoration Hardware because there are two things. One, they're sort of an upper class furniture brand, lower upper class, upper class. But two, they sort of position themselves in how you walk into the store as about the most snobby sort of retailer you can get, where somebody looks at you, immediately sizes you up.
How does customer perception affect shopping at Restoration Hardware?
It's like going to the car dealership, where if you don't look how they think you should look, they almost don't talk to you. Whereas if you look professional, look good, you're wearing a suit. or you're with you know your your spouse or and they look great then also they talk to you but if not if you're just how i usually dress and i describe how i dress as follows one of my close friends says about me often you dress just like one of my close friends who doesn't care about how they look which i think is a vast vast overstatement so where is this going This is going to my childish pleasure in seeing RH taking it on the chin so far today in this year. They're down about 6.5% today. They're about 12% year to date. They're up about 30% over the last year. But again, you got to remember almost everything was up over the last year. So we tend to dislike the arrogance of RH. And thus we take, of course, I'm not a direct holder in RH.
So I take a little bit of childish pleasure and then being down almost 7% today. I know that's childish. I'd love your thoughts on this podcast on what you think of RH. If you text me your thoughts on RH on this podcast, the text is 773-766-5322. And you're the first to text me. I'll be happy to send you a 100-hour Amazon gift certificate. Thank you very much for listening to the Becker Private Equity and Business Podcast.
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