#10 : Giovanni Luca Randisi from home24 on data-driven strategies and immersive shopping experiences

This is your digital piece of the e-commerce knowledge hub! Welcome to the E-commerce Germany News Podcast powered by the E-commerce Berlin Expo.Powerful conversations, leadership stories. Let's talk e-commerce!In this engaging podcast episode, Efe von Thenen hosts a captivating conversation with Giovanni Luca Randisi, the Chief Product Officer at home24, a leading online retailer in the European home and living industry. Join us as we delve into the innovative strategies that have propelled home24 to the forefront of the e-commerce world, offering customers an unparalleled omni-channel shopping experience.Explore the secrets behind home24's impressive year-on-year growth, driven by data-driven decision-making and the integration of cutting-edge technologies like augmented and virtual reality. Discover the future of e-commerce, where immersive experiences and data converge to revolutionize the way we shop online.Giovanni shares invaluable insights into navigating the challenges posed by a post-pandemic world, providing actionable advice for small and medium-sized e-commerce businesses seeking to thrive in the ever-evolving landscape. Whether you're an aspiring entrepreneur or a seasoned industry professional, this episode offers practical guidance on establishing a strong foundation, optimizing customer interactions, and staying ahead in the competitive world of digital retail.Tune in now to gain inspiration from home24's remarkable journey and gain the knowledge you need to excel in the dynamic realm of online commerce. Don't miss this opportunity to stay at the forefront of the rapidly evolving e-commerce landscape!Be sure to subscribe to our channel and follow our social media:■ Linkedin■ Instagram■ Facebook■ Twitter(⁠00:00:01) Unveiling the Journey(00:06:10) Crafting WOW Customer Experiences(00:12:11) Decoding Customer Data(00:17:54) Building Strong Foundations: Team Structure(00:19:59) Bold Moves: Failures, Intuition, and Experimentation(00:24:42) Riding the Wave of Consumer Demand(00:28:15) Exploring the Marketplace Dynamics(00:29:35) Do's and Don'ts in E-commerce(00:31:08) Leading People and Cultivating a Strong Team Culture

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