Behind the Signs Podcast

podcast

A podcast for the people who power the sign industry. Hosted by Joe Arenella, founder of Sign Tracker, and his daughter Liz Arenella Toynes of Studio Dzo, Beh...

Business 34 recordings 2025 → today Every two weeks updated Aug 6
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1–20 of 34
33: Public Speaking Isn't the Problem — Your Sign Shop Is Full of It Every Day contributed by Lukas · Aug 6
32: Why This 45-Year-Old Sign Company Sold All Its Equipment contributed by Lukas · Jul 22
32: Lee Stuart on What He'd Change: Hiring, Mental Health, and Life Past $1M contributed by Lukas · Jul 15
31: Why Sign Shops Can't Find Good Employees — And What's Finally Changing contributed by Lukas · Jul 1
30: How to Stop Blanking Out Mid-Presentation (And Win More Sign Jobs) contributed by Lukas · Jun 4
29: How to Win More Sign Jobs Without Changing Your Price or Product contributed by Lukas · May 14
28: How to Protect Your Sign Shop When Employees Get Hurt, Quit, or Get Fired — Vedelcia Garcia (Part 2) contributed by Lukas · Apr 30
27: The HR Mistakes That Could Cost Your Sign Shop Thousands Part 1 contributed by Lukas · Apr 16
26: The Numbers Every Sign Shop Owner Must Understand contributed by Lukas · Apr 2
25: Stop Guessing on Price: What Every Sign Shop Owner Needs to Know About Quoting & Profit contributed by Lukas · Mar 19
24: How Sign Shops Land National Clients (ISA Install Networking Event Explained) contributed by Lukas · Mar 3
23: How Your Business Values Define Your Success in the Sign Industry contributed by Lukas · Feb 19
22: Why Design Should Be Your First Investment (Not Your Last) - 30+ Year Design Veteran Explains contributed by Lukas · Jan 27
21: Year-End Review: How 3 Sign Shop Owners Are Closing 2025 Strong & Planning for 2026 Success contributed by Lukas · Dec 23, 2025
20: Why Every Sign Shop NEEDS Project Management Software From DAY ONE | Behind the Signs Podcast contributed by Lukas · Dec 4, 2025
19: Why Sign Shops Must Stop Designing for Free: The True Value of Design in the Sign Industry contributed by Lukas · Nov 13, 2025
18: Fixing Sign Shop Mistakes Without Losing Clients – Real Talk with VI Print Services contributed by Lukas · Oct 23, 2025
17: How to Handle Mistakes in Your Sign Shop Without Losing the Customer contributed by Lukas · Sep 25, 2025
16: Love Your Customers: Building Loyalty in the Sign Industry w/ Joe & Liz contributed by Lukas · Aug 28, 2025
15: How This Sign Shop Grew from $700K to $1.6M by Doing One Thing Right | John Lewis of Lewis Signs contributed by Lukas · Aug 7, 2025
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A podcast for the people who power the sign industry. Hosted by Joe Arenella, founder of Sign Tracker, and his daughter Liz Arenella Toynes of Studio Dzo, Behind the Signs brings real conversations with sign shop owners, fabricators, designers, and industry leaders across the country. Whether you’re launching your first sign shop, scaling a growing team, or just looking for fresh inspiration...

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