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Behind the Stems

Florist Burnout: How to keep going when you’re ready to quit | Ep 13

09 Aug 2025

Description

This week, I’m getting real about the burnout season so many florists are in right now. If your bookings have slowed, clients are hesitating and you’re wondering if your business has a future, this episode is the pep talk + practical game plan you need. I’ll share the same three simple shifts I gave a florist in a strategy session this week, the ones that’ll help you: Stop chasing the ever-moving goalpost and actually celebrate the wins you’ve already earned. Design a daily success checklist so you can feel accomplished every single day, not just when big bookings land. Find validation in your actions, not your outcomes so your happiness isn’t tied to algorithms, inquiry counts, or wedding season highs. Whether you’re in a slump, feeling stuck or just need a little florist-to-florist pep talk, this episode is here to help you find your footing again. Links & Resources: Connect with me on Instagram: @academywildflower DM me if this resonate, I'd love to hear from you. Share this with a florist friend who needs to know they’re not failing, they’re just in the middle of “hard”

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