Bodo Lang: Auckland University Marketing Lecturer expects major overhaul for supermarket industry today

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Recorded07 Mar 2022

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New Zealand's supermarket industry could be in for a major overhaul today. The Commerce Commission will release its final report from its market study of the industry this morning. Last year's draft found a lack of competition between supermarkets. The commission could make a range of recommendations, including asking supermarkets to divest their wholesale divisions. Auckland University Marketing Lecturer Bodo Lang told Kate Hawkesby he's expecting meaningful change to come from this. “I think we will see something that is a fairly deep restructuring of the sector, otherwise a lot of people will say ‘why didn’t we do more?’ We had the study conducted, a lot of investigation.” LISTEN ABOVESee omnystudio.com/listener for privacy information.

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