Jazz Thornton: Influencer and mental health advocate reveals how online celebrities address TikTok uncertainty

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Recorded20 Jan 2025

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Online stars are scrambling to change platforms amid uncertainty about TikTok. The Chinese social media platform 'went dark' yesterday because of a US ban that aimed to force its sale to a neutral party. Access is being restored after Donald Trump promised to delay enforcement. TikTok influencer and mental health advocate, Jazz Thornton, says the US ban affects New Zealanders by reducing engagement. She says she's diversified by using YouTube. "For security - but also to be able to continue to reach the people that we do. There's so much uncertainty with all kinds of social media that you can't put everything in one basket." LISTEN ABOVESee omnystudio.com/listener for privacy information.

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