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Beyond the Article

#6: Product as a Boardroom Agenda

19 Aug 2025

Description

In the sixth episode of Beyond the Article, we discuss how product strategy should be centralized in boardroom meetings to align the product vision with the overall direction of the company.Topics covered:➡️ The importance of placing the product on the boardroom agenda as part of the business strategy;➡️ Examples of companies that aligned their product strategies with the broader company goal, such as Locaweb and Gympass;➡️ The board's role in challenging and helping to define the product vision, without the need for direct execution;➡️ How continuous monitoring of product vision execution helps ensure the product’s relevance in the market.Understand how integrating the product into the business strategy can be the key factor in helping your company achieve its most ambitious goals.

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