Britt has been dragged straight into the studio fresh off the Fayt 8 brand trip to give you the full lowdown. Once upon a time, influencer brand trips were the big marketing play, but those days are fading fast. We’ve entered a new era: the era of the customer. In today’s episode, Britt breaks down how people really feel about seeing influencers flown around the world, why brands should shift their focus towards celebrating and rewarding their customers instead, and how the return on investment from this approach is not only powerful, but truly priceless. LINKS Follow Britt on: Instagram - @brittney_saunders Instagram - @bigbusiness_podcast TikTok - @brittney_saunders YouTube - Brittney Saunders - Fayt The Label Check out FAYT The Label HERE. Purchase my book "Just Getting Started" HERE CREDITSHost: Brittney Saunders. Senior Producer: Xander CrossManaging Producer: Elle Beattie Find more great podcasts like this at novapodcasts.com.au and follow Nova Podcast's Instagram @novapodcastsofficialSee omnystudio.com/listener for privacy information.

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

Related