About RUBANS: Established in 2014, Rubans Accessories is the fastest growing jewelry brand in the country, housing an enthralling combination of brilliant artistry and modernity. RUBANS is the brainchild of Chinu Kala, a first-generation entrepreneur. The brand was started with a vision to honour Indian artisans and to make jewelry affordable and accessible to all. It has over 2000+ designs meticulously curated by artisans from across the country. With more than a million happy customers RUBANS is today INDIA’S MOST LOVED JEWELLERY BRAND offering a strikingly exquisite range of handcrafted collections for every occasion with a vision of making a woman believe that she is her favorite, every single day. Starting from a Kiosk in 2014 to transitioning and setting a new benchmark for the virtual market space in 2021, Chinu has taken the brand to new heights earning her accolades all around. About Chinu Kala: Chinu Kala is an entrepreneur, socialite, model and one of the prominent women in the fashion jewelry business in India today. Her start-up Rubans Accessories, founded in 2014, is the fastest-growing fashion jewelry brand in India. She has come a long way in life by genuine hard-work, persistence, eagerness to learn, and understanding of the gigantic power of the human spirit Rubans is like her personality. Its quirky, fashionable jewelry that supports her values of being persistence, hardworking and budget-conscious. Her journey started at the age of 15, when she left home with a pair of slippers, a salwar suit and just Rs 300 in her pocket. In order to survive and to have her daily food she started working as a door-to-door sales person selling knives and coaster sets. During her struggle days she did all possible odd jobs right from working as a waitress to being a telemarketing executive. She started her 1st venture Fonte corporate solutions in 2008 which was into corporate merchandising. In 2007 she participated in Gladrags Mrs. India beauty pageant and it is here that she realized the power of Jewelry. How a piece of jewelry could transform the overall look of a person. For years this thought lingered on in her mind and in 2014 she started her Fashion jewelry brand Rubans © Podcast by Ashish Airon on BlitzBusiness Indian Podcast. Reach out to us on ⁠⁠⁠⁠https://www.blitzbusinesstalk.com/⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.instagram.com/blitzbusinesstalk/⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.linkedin.com/company/72489916/admin/feed/posts/⁠⁠⁠⁠ ⁠⁠⁠⁠https://at.linkedin.com/in/ashishairon⁠

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