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Bloomberg Talks

Marc Benioff Talks AI Regulation

21 Jan 2026

Transcription

Chapter 1: What is the main topic discussed in this episode?

0.031 - 21.363 Unknown

Today's show is brought to you by Vanguard. To all the financial advisors listening, let's talk bonds for a minute. Capturing value and fixed income is not easy. Bond markets are massive, murky, and let's be real, lots of firms throw a couple flashy funds your way and call it a day. But not Vanguard. At Vanguard, institutional quality isn't a tagline. It's a commitment to your clients.

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21.784 - 44.317 Unknown

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All investing is subject to risk. Vanguard Marketing Corporation Distributor. Bloomberg Audio Studios. Podcasts. Radio. News.

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55.803 - 69.566 Emily Chang

Now, let's head over to Davos, where Bloomberg's Emily Chang is standing by. Emily. Bonnie, thank you so much. I'm here in Davos with Mark Benioff, CEO and chair and founder, of course, of Salesforce. Good to be with you in another country.

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69.586 - 71.489 Marc Benioff

Great to see you, Emily. Aloha.

71.569 - 73.212 Emily Chang

Aloha from the slopes.

73.232 - 75.676 Marc Benioff

You are the Kama'aina of Davos.

75.696 - 77.539 Emily Chang

All right. So this is my first Davos.

77.559 - 77.799 Marc Benioff

Wow.

Chapter 2: What are Marc Benioff's initial thoughts on AI at Davos?

158.038 - 159.182 Emily Chang

What does that mean?

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159.5 - 181.909 Marc Benioff

Well, I think the number one thing is, you know, for the U.S. president is, as he is doing his job all over the world, he needs to support U.S. businesses and make them successful. And I was with Macron yesterday, and his job is to make French businesses successful. And there's no different. You know, that's the role of the nation state leader is to help the people of their state.

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181.989 - 188.157 Marc Benioff

And so I have a lot of respect for President Trump and how he always supports the businesses of the United States.

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188.137 - 199.537 Emily Chang

So you're using Davos sort of as a live demo for some of Salesforce's new digital labor tools. You know, I know you were prepping on Slackbot. But a lot of AI customers are saying.

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199.557 - 202.081 Marc Benioff

You're not supposed to give away my secrets, Emily. That's not right.

202.161 - 211.657 Emily Chang

I don't think that's too big a secret. But a lot of customers are saying they're sort of stuck in AI pilot purgatory. Like they're not. They're trying stuff, but it's just not working.

211.677 - 232.022 Marc Benioff

It's unfortunate. because there's so much that you can do right now in AI. Unfortunately, there's so many false narratives. So I think because so many companies and pundits have said things that are not true, it kind of freezes certain customers and they don't know who to believe. So that's why, like we were talking just before we went on, that Ramon is here, the CEO of Pepsi.

232.502 - 252.199 Marc Benioff

You know, it's a new generation. And... He just deployed 125,000 of his salespeople, 125,000, supporting millions of businesses, a lot of small and medium businesses all over the world who sell Pepsi, using new AI generation tools that we built for him, really only took us a few months, and they're getting fantastic results.

Chapter 3: How does Marc Benioff describe the current mood at Davos?

252.821 - 273.291 Marc Benioff

And that all started actually last year. I saw Ramon and he once said, I'm ready to get a new level of efficacy in Pepsi. Raj is here from FedEx, the CEO of FedEx. We just finished with him. He was a year ago saying, I've got trouble selling internationally. We identified all of his domestic customers that when they start to work with his

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273.271 - 295.756 Marc Benioff

salespeople, its website, and they haven't done international. Now we service them as an opportunity for international. It's generated hundreds of millions of dollars for FedEx. So there is great opportunities right now to deploy AI. And that's our job. Our job is to sell it, to convince, show the use cases, make people excited about it. And that's what we're doing here.

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295.796 - 299.7 Marc Benioff

We will meet with more than 500 CEOs one-on-one here.

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299.984 - 311.78 Emily Chang

You know, you obviously have also taken on a sort of, you know, a policy bent. You recently apologized for endorsing President Trump sending the National Guard to San Francisco.

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312.782 - 327.021 Emily Chang

How will you, what did you learn from that moment and how will you continue to reconcile the sort of Salesforce Ohana values with the administration's policies, whether it's ICE raids in Minneapolis or taking over Greenland?

327.001 - 346.466 Marc Benioff

That's such a great question. You know, Emily, the way I look at it, and I think that this is probably the right way to look at it, is I've been doing this for 26 years now. Salesforce, amazingly, is 26 years old. 80,000 employees. We'll do more than $41 billion in revenue this year. Presidents are constantly changing. but our core values are not changing.

346.566 - 364.281 Marc Benioff

And so, we're just anchored down into our core values and then we just speak to that and what we're trying to achieve as a business to reflect back into our customers and our communities what those values are. As you know, in San Francisco, where we are the largest tech company, there have been a lot of challenges and so,

364.261 - 379.688 Marc Benioff

Yeah, I always have anxiety about safety for our employees and I think that that anxiety just manifests into how can we create a greater San Francisco? And so I'm excited to be working with everyone from Mayor Lurie to President Trump to do that.

380.275 - 398.298 Emily Chang

you're really focused on AI and especially its impact on teens. And you've been sort of raising the alarm about AI influencing teen suicides, which is, you know, it's horrible that we even have to talk about this. You've called them suicide coaches. Like, What should companies be doing about this?

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