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Bloomberg Talks

Thoma Bravo Co-Founder and Managing Partner Orlando Bravo

08 Oct 2025

Transcription

Chapter 1: What is the main topic discussed in this episode?

0.031 - 18.756 Unknown

Hello and welcome. This is The Michelle Hussein Show. I'm Michelle Hussein. I speak with people like Elon Musk. I think I've done enough. And Shonda Rhimes. That's so cute. This will be a place where every weekend you can count on one essential conversation to help make sense of the world.

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So please join me, listen and subscribe to The Michelle Hussein Show from Bloomberg Weekend, wherever you get your podcasts. You certainly ask interesting questions. Bloomberg Audio Studios Podcasts Radio News Bloomberg's Danny Berger is speaking with Toma Bravo founder Orlando Bravo at the LAVCA conference here in New York. Let's listen in.

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44.462 - 59.825 Dani Burger

Orlando, there's so much change happening right now in the industry, but you started your career also at a moment of change. I would love to get into that because you started as a banker at Morgan Stanley. The lore of your career goes is that you're often tried by your managers to pigeonhole you into just LATAM.

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59.845 - 66.876 Dani Burger

But here you sit here, the expert in private capital when it comes to software and tech. How did you end up there?

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67.261 - 87.379 Orlando Bravo

By luck, yes. But Danny, it's a pleasure being here with you. We're friends. We've gotten to work together over the years. And I organized my whole New York week and a half around this conference. It's very special for me to be here, being from a small town in Puerto Rico with

87.359 - 105.041 Orlando Bravo

all these great investors from Latin America or people that have an interest in Latin America, venture capital in the region. It's really, really special for me. When I started at Morgan Stanley, I grew up in a small town, Mayaguez, Puerto Rico. For anyone that has been there, probably very few of you have.

105.702 - 129.127 Orlando Bravo

And through a lot of opportunity and seeing things that I was able to see, I got lucky and was able to get a job in Wall Street. And they put me in the Latin America group in M&A at Morgan Stanley. But next to our group, there was an equally small group. This is in 1992. That was the tech group. And people were at Morgan Stanley saying, Latin America group is small.

129.187 - 137.177 Orlando Bravo

This tech group is really small. And for some reason, when we would get together, every week those two groups would get together. I was like, I want to be in that tech group.

137.545 - 152.131 Orlando Bravo

There was something about it, and I'm not a coder, I'm not an engineer by background, but it seemed to be a business that really fit young people really well, where you could have a lot of responsibility early in your career.

Chapter 2: What changes are currently impacting the private equity industry?

152.652 - 168.975 Orlando Bravo

So I went to the West Coast. I went to graduate school there. Then the same thing, I couldn't get a job in private equity. There were very few jobs available in the alternatives industry back then. It's grown so much. And at the end, a couple of people gave me an opportunity to be in the Latin America group.

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Chapter 3: How did Orlando Bravo start his career in private equity?

169.275 - 175.583 Orlando Bravo

But Carl Thomas hired me and said, if you want to do tech, you know, come on in and I'll open up an office in San Francisco. And we started then.

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176.084 - 184.174 Dani Burger

I think it's also important to note, even though you didn't stay with Latam Investing, that you went into tech, but you've always kept close ties to Puerto Rico and continue to do work for the community there.

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185.082 - 209.588 Orlando Bravo

big time. I'm actually going to Puerto Rico next week for a foundation event. My experience thus far has been one of opportunity. I'm very self-aware of that. Even when I look at our organization today, Toma Bravo, we were one of the first to do a software buyout deal during the dot-com bubble collapse.

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211.424 - 232.987 Orlando Bravo

Even though we were one of the first to do tech buyouts, and we were one of the people or one of the groups that created this category that has been very profitable for LPs, and it's the biggest category in buyouts, and will continue to grow and continue to take share, I've never created anything new. I got the opportunity to learn from one of the best investors in the world, Carl Thoma.

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233.608 - 250.071 Orlando Bravo

I got the opportunity to learn from the best operator I'll ever meet, Marcel Bernard, the most important person that has ever worked at our company. During the 70s, he ran different divisions of Motorola. We grabbed both concepts and just applied them to an industry that we really, really liked.

250.237 - 272.194 Dani Burger

What a time to be doing that, though. Helping found Tama Bravo in 2008 really is the tech bubble, the remnants of it, the financial crisis. It's such a moment in time. How did that help guide you, how you grew Tama Bravo, and how you think about this market today, especially when so many parallels are being drawn between what's happening in AI at the moment and the tech bubble of the 2000s?

272.444 - 293.283 Orlando Bravo

Yeah, and by the way, to end with Puerto Rico, therefore, since I was given so many opportunities, our whole business is based on giving opportunities to existing management, to our people, promoting from within and in Puerto Rico to try to change the opportunity set so the more people participate and have an equal chance. That's kind of what I try to do there.

294.524 - 324.255 Orlando Bravo

In terms of what happened during the bubble, one important lesson is to focus on the business And the numbers that are right in front of you instead of being Too affected by the noise. These are general things that are Going on right now. Ai is going to be transformative. It's going to be so powerful. It's going to be so exciting. and it's very, very new and very early.

324.916 - 348.604 Orlando Bravo

So many people are paralyzed now, including LPs, to say, do I touch this area, a services company? Do I touch a software company? Is this going to be disrupted? I just get these inputs all the time of how everything is going to change overnight. It will change significantly, but it will be an evolution. Right after the dot-com bubble burst,

Chapter 4: What lessons were learned from the dot-com bubble for today's market?

1180.818 - 1201.517 Orlando Bravo

If not, that allocation would grow on indefinitely. So when we meet with our own investors, we have a sheet for every one of them. And that's the one piece of paper we have is how much money they've given us, how much money we've given back, and therefore how much money maybe they have left to redeploy. Because also as a manager, they cannot be, we would love to, 100% concentrated in Toma Bravo.

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1201.497 - 1221.253 Orlando Bravo

by continuing to give us capital. They need manager diversification. So the people that don't have liquidity and are having problems... They're just going to go away. And I've never seen that in the industry in 30 years. The best managers are going to get a lot more money. And we're seeing that also in the business.

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1221.394 - 1233.607 Dani Burger

What does it look like for funds to just go away? Is it they kind of quietly wind down? Does more consolidation happen? Do you have some really high profile shakeouts? What exactly does that even look like?

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1233.788 - 1236.01 Orlando Bravo

We're seeing a lot of funds wind down and close.

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1236.53 - 1261.997 Orlando Bravo

um we meet with you know we have most of most of our our partners are most of the states and most of the sovereign wealth funds and i spend about 25 to 30 percent of my time with them to see how our performance matches up to our competitors to see how they're doing how else could we help them are we doing enough co-invest we are so close to to our partners and they are very open and they tell us we're really worried

1261.977 - 1282.041 Orlando Bravo

about these dormant or zombie funds, because they've lost half their team, they've gone to do something else, and their senior people know that they'll wind down the portfolio and that there's no future fundraise. It is still, private equity is still a bit of a momentum business. When you're returning a lot of money, your people have confidence to put money out.

1282.321 - 1302.852 Orlando Bravo

Investors have confidence to give you money. People are happier. Everybody that carries worth something to the team. People are getting promoted from within. The older generation didn't lose 10 years of opportunity. It's great. So you see that now. And now that's accelerating because the added pressure is the S&P with a magnificent seven in the last five years has done great.

1303.513 - 1306.598 Orlando Bravo

It's hard to compete with those stocks. And yeah, that's where we are.

1306.578 - 1313.45 Dani Burger

So to be clear, the issue isn't just that exits aren't happening. It's that just straight up managers are underperforming, underperforming public markets.

Chapter 5: How is AI transforming the private equity landscape?

1432.979 - 1457.202 Orlando Bravo

And the reason we're going to go slowly and strategically into it is that investors, retail investors and high net worth investors really need to understand what the manager does. how the manager invest. I go back to the point of our business is not linear. We buy a billion dollar revenue company that has no earnings. We cut 20% of the cost. We do this, we do that.

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1457.222 - 1479.013 Orlando Bravo

Those projects, even when we get the best outcomes at the end, they weren't a straight line. So with these investors that have liquidity, if they don't understand really well what you're doing, They may make bad choices with their investment over time. Just like we go, I mentioned 30% of my time is with institutions. I really need our partners to know exactly what we're doing, why we're doing it.

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1479.113 - 1494.096 Orlando Bravo

When we make a mistake, they understand. When we do well, there's a reason why we got lucky or did well. Explaining that to the retail channel is going to be absolutely critical. Think about it, right? We're investing the capital. You want to know who you're dealing with.

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1494.076 - 1510.786 Dani Burger

For sure. I mean, but there are other firms, you can make the argument, they're going full speed ahead. And maybe there's something of a first mover advantage. Do you look at some of the things happening, Apollo having an ETF, others discussing trying to get into 401ks, and worry that maybe you need to get in first?

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1512.189 - 1523.818 Orlando Bravo

There's that FOMO, and you have to resist it, especially since there's so much demand for it. I mean, if you open the floodgates, there is just incredible demand because it's zero going to 15.

1523.858 - 1546.965 Orlando Bravo

And people want actually, and rightly so, individuals to be part of the economy and North American economy, especially in tech and software, where you're targeting smaller companies with owners that can really add value to these companies as an alternative, right? To just buying the Magnificent Seven forever, which forever won't do as great as they've done over the last five years.

1547.317 - 1561.612 Dani Burger

It's really interesting because there's pressure and other people are thriving. And amid all of that, you had one of the biggest take privates of the year until EA came along with the $55 million. Are you upset they knocked you off the throne this year?

1561.673 - 1574.29 Orlando Bravo

Well, I don't know. My partners were like, one of them is ripping his eyebrows out. He didn't understand. I thought it was a good thing because at some point, We can't be the only crazy ones doing all these $10 billion deals. I mean, literally.

1574.31 - 1589.119 Dani Burger

But they upped you by $55 billion, the biggest LBO in history. Just given some of the stresses we were talking about, is that a one-off, an aberration? Is Tama Bravo doing a huge deal with Dayforce and Jepsen? Is that a one-off? Or have the mega LBOs returned?

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