Proposition: The Forgotten Leg of the Stool

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Boardroom Insights with Dr. Alan O'Neill not yet transcribed

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Recorded28 Aug 2025

Publisheranchor.fm ↗

Handlerec:12344614

Show notes

Product. People. Place. Your customers judge you on all three. In this episode of Boardroom Insights, Alan O’Neill explores the often-overlooked power of place in shaping your proposition. From Paco Underhill’s Why We Buy to real-world stories of hotels, websites, and supply chains, you’ll walk away with a practical checklist to differentiate your business.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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