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Bold Brands: Technology and Innovation in Apparel eCommerce

08 - Kyle Bergman, Founder of The Great Fantastic

20 Oct 2020

Description

Imagine a pair of overalls made from sweatpants material. Sounds great? Well, Kyle Bergman thinks so too. The founder of The Great Fantastic has the enviable title of Chief Swoveralls Officer and has created the world's most comfortable pair of overalls. Find out how he built up a successful brand while balancing a commitment to producing quality apparel that champions sustainability. From collaborations with influencers to artists, discover how Bergman is turning Swoveralls (Sweatpants + Overalls, geddit?) into The Next Big Thing.

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