KimBang loves flowers and she's found a purpose which is currently driving her to impact the wedding industry on a much deeper level than she once envisioned. While consulting with potential wedding clients at her Virginia studio, she began to notice a hesitancy in young Vietnamese Americans to embrace the traditional Vietnamese wedding ceremony. By listening to her clients, KimBang began to understand the challenges the couples face — securing the resources needed for a traditional Vietnamese wedding, as well as the knowledge of ceremony customs which may not have been passed down in detail through generations. KimBang's belief that wedding photographs are extremely important in preserving and handing down cultural wedding traditions is leading her to a niche business model assisting couples in learning and incorporating their culture into wedding ceremonies which will be preserved for future generations through photography. In addition to our conversation on the podcast, KimBang also produced a photo shoot and blog post walking us through the elements of a traditional Vietnamese wedding. We're hopeful the expertise provided by KimBang will provide the support floral designers need to service Vietnamese weddings in their own communities when given the opportunity - thereby helping to preserve an important cultural ceremony. Mentioned on Episode 12: The importance of preserving important cultural traditions The need for more editorial features in the wedding industry highlighting diverse wedding traditions Inspiring young people to embrace their cultural history by creating content to reflect their heritage The elements of a traditional Vietnamese wedding ceremony Providing the resources needed for a traditional Vietnamese wedding to couples as rentals Embracing a range of cultures as a retail flower shop to show acceptance and increase customer base Pushing past fear to open important conversations See More of KimBang's work: Website | Instagram | Facebook Today's episode is brought to you by: Botanical Brouhaha On-line Shop Host: Amy McGee (Botanical Brouhaha) BB Podcast Sound Engineer: Joel McGee Music Written & Performed by: Landon McGee

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