No magic wand supplied. When building for or engulfed in competition, it can be easy to forget to do stuff –⁠ and it is not until it comes back and repeatedly bites you do you realise you have forgotten to do something. Behavioural change and behavioural mastery are just the same, when I explain to a client that the reason they hare having consistent issues is because they have fed that action consistently over a period of time –⁠ they are horrified. And although they come to me when things are painful, I explain to them that “pain” will go away if they apply the same diligence to the correct behaviour as they did to the negative. Settle in and enjoy this 11 minute episode on the 4 key stages of getting a consistent performance: Specificity Emotional buy-in Time Consistency

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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