GroupM COO Jonathan Conlon on the WPP marketing insights research

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Recorded15 Sep 2023

Publisherrss.podplaystudio.com

Handlerec:9175391

Show notes

The media and advertising groups, WPP & Media Central have been polling almost 100 Senior Irish Marketing professionals to find out what makes the sector cheer or geer. Some CMOs think they should sit at board level while others complain of a relentless workload. They also worry about how best to promote their brands and thankfully radio is in the top 3 channels for advertising. Speaking to Joe this morning was Jonathan Conlon, COO of Group M.

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