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Breakfast Business with Joe Lynam

How businesses can fight back against the rising cost of identity fraud

16 Apr 2025

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Identity fraud costs organizations an average of £7 million every year – equivalent to 8.1 million euros, according to the latest Future of Global Identity Verification report. And with the rise of artificial intelligence, attacks are becoming more sophisticated and harder to detect – so how can businesses fight back?  Speaking to Emmet this morning to discuss further was Tony Ball, President of Payments and Identity at Entrust.

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