They may be Danish and not Swedish. They may use blue instead of yellow and they might even be a bit cheaper but the comparisons between Jysk furniture stores and IKEA abound. Jysk is a newer entrant to the Irish market business is brisk and now it’s opened its 30th store in Mahon Point in Cork with 6 more slated for next year. It’s also making some money. Joining Joe on the show was Roni Tuominen the head of Jysk Ireland.
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