Nearly a decade ago, Charlotte Cho introduced North America to the concept of the “10-Step Korean Skincare Routine” via her e-commerce destination, Soko Glam, along with its genius sister blog on all things K-Beauty, The Klog. Since then, Charlotte has become a bonafide esthetician, a best-selling author and co-founder of her own skincare lines, Then I Met You and Good (Skin) Days. In the meantime, K-beauty is thriving – it’s now a $13.1 billion phenomenon, all thanks to the Korean “skin-first” philosophy, renowned for coaxing a radiant, makeup-free glow. Today, Charlotte tells us why one of the very first products that she developed, Then I Met You Living Cleansing Balm, has now won 15 awards and why the holy grail product was recently named “Product of the Year” by British skin expert Caroline Hirons. Then, stay tuned as Charlotte schools us on the next skincare secrets in K-Beauty: hydrating acid toners, “triple cleansing,” “cushion” sunscreens and more. And finally, listen in as Charlotte gives us a sneak peek at her second book, The Little Book of Jeong, set for release this summer – along with the steps she’s taking beyond beauty to #stopasianhate. Get social with us and let us know what you think of the episode! Find us on Instagram, Twitter, Join our private Facebook group  , or give us a call and leave us a voicemail at 1-844-227-0302. For any products or links mentioned in this episode, check out our blog: www.breakingbeautypodcast.com/blog Thank you to our show partners. When you support them, you support the creation of Breaking Beauty Podcast! SakaraSakara is offering our listeners 20% off their first order when they go to sakara.com/beauty or enter code BEAUTY at checkout. Clarins Get 10% off your purchase of Clarins Total Eye Lift by using code BREAKINGBEAUTY10 at Clarinsusa.com Nutrafol You can grow thicker, healthier hair AND support our show by going to Nutrafol.com and entering the promo code BREAKING to save 20% off your first month’s subscription. *Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.* Hosts: Carlene Higgins and Jill Dunn Theme song, used with permission: Cherry Bomb by Saya  Produced by Dear Media StudioSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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“What did the council decide on item 42?” — answered with the speaker and the moment.