The senior living industry is on the brink of massive transformation—but are operators truly prepared? In this episode of Bridge the Gap, hosts Josh and Lucas sit down with Tiffany Karlin and Robert Zondag to unpack the realities behind the much-discussed “silver tsunami.” While many assume baby boomers are already filling communities, the data tells a different story: the surge is just beginning.From rising Alzheimer’s rates to workforce shortages and limited new development, the challenges are complex—and urgent. Tiffany and Robert break down why strategic alignment across organizations is critical and how leaders can simplify complex plans into clear, actionable directions for their teams.Key Topics CoveredThe myth vs. reality of baby boomers entering senior livingWhy the biggest demand surge is still aheadAlzheimer’s and dementia trends reshaping care needsThe gap between demand and new housing supplyDifferences in strategy between for-profit and nonprofit operatorsAgile strategic planning and the “North Star” approachThe importance of simplifying strategy for organizational alignmentWorkforce challenges and the role of technologyChange management and stakeholder buy-inWhy leadership must “radiate” strategy clearly across teamsMeet the Hosts:Josh Crisp: https://www.linkedin.com/in/joshcrispsocial/Lucas McCurdy: https://www.linkedin.com/in/lucasmccurdyseniorlivingfan/Connect with Our GuestsTiffany Karlin: https://www.wipfli.com/about-wipfli/partners-and-associates/tiffany-karlin Robert Zondag: https://www.wipfli.com/about-wipfli/partners-and-associates/robert-zondag Produced by Grit and Gravel Marketing.Become a sponsor of Bridge the Gap.Connect with BTG on social media:YouTubeInstagramFacebookTwitterLinkedInTikTok

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

Related