1 - Gil Eyal, Founder of HYPR, on how your marketing will change 100x from early stage to exit

Gil Eyal, Founder of HYPR, came on the Modern Startup Marketing podcast.  We covered: How your marketing will change 100x from early stage to exit; What happens when you find the right investor; What drove the decision to get acquired; Doing marketing by the book slows you down, you have to think a step further to get a higher level of attention; How to get prospects to drop their status quo reality and buy your product. Gil Eyal is the founder of Starfund (www.starfund.io) which invests in early stage consumer startups. He is the former President and Founder of HYPR (sold to Juliusworks in April 2020). HYPR is a NY-based company started in 2013 and has raised $13M in funding (Series A). HYPR is the market leader in data-driven influencer marketing automation solutions, a tool that’s redefining the influencer industry. You can find Gil on LinkedIn: www.linkedin.com/in/gileyal or at [email protected]. For more content, subscribe to Modern Startup Marketing on Spotify or Apple podcasts (or wherever you like to listen). You can find Anna on LinkedIn: www.linkedin.com/in/annafurmanov or visit this website: www.furmanovmarketing.com Thanks for listening!

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