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Building With Buyers: Startup Marketing and Growth Fueled By Customers

237 - From $800K to $10M Without A Growth Hacker (Jennifer Tsay, CEO & Co-Founder at Shoott)

04 Jun 2025

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Jennifer reached out to me after listening to me speak on Riverside’s content repurposing panel. Jennifer Tsay is CEO and co-founder at Shoott. Shoott is a marketplace connecting photographers with customers. Founded in 2018, they've grown from $800K to $10M.Here’s what we cover:What does it take to go from $800K to $10M;What’s hard right now;How do you incorporate customers as part of growth efforts;How do you incorporate customer research at Shoott;Where are you placing big bets in 2025;Jennifer asks me her burning questions.Jennifer on LinkedIn: www.linkedin.com/in/jennifer-tsayShoott: shoott.comFor more content, subscribe to Building With Buyers on Apple or Spotify or wherever you like to listen, let me know what episodes you've listened to, and don't forget to leave a review if you're lovin' the show. Music by my talented daughter.Anna on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.linkedin.com/in/annafurmanov⁠⁠⁠⁠⁠⁠⁠⁠⁠Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠furmanovmarketing.com

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