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Building With Buyers: Startup Marketing and Growth Fueled By Customers

243 - Our Best Growth Channel Is Our Customers (Georgia Austin, Founder & CEO at Wordbrew)

09 Jul 2025

Description

Georgia Austin is Founder and CEO at Wordbrew. Wordbrew makes it simple for teams to create unique content with expert insights. Collaborate with experts on the platform (and AI) to create unique content at scale. They have 20 paying customers at the moment.How I met Georgia: she reached out to me on LinkedIn to see if I could help them with something as they're building their product and of course I was excited to help.Here’s what we cover:Give me your best customer’s Wordbrew use case;What’s unique about your customer superfans;How do you incorporate customers as part of your growth efforts;Georgia asks me her burning question which I will answer in a BONUS episode Friday.Georgia on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.linkedin.com/in/georgiaaustin Wordbrew: wordbrew.com The post that went viral mentioned in the episodeFor more content, subscribe to Building With Buyers on Apple or Spotify or wherever you like to listen, let me know what episodes you've listened to, and don't forget to leave a review if you're lovin' the show. Music by my talented daughter.Anna on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/annafurmanov⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠furmanovmarketing.com

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