Send us Fan MailDawn talks with Leticia Francis, the Market Research Strategist for female coaches and consultants who are ready to take their business to the next level and make some serious bank. Dawn and Leticia talk about market research and how we can do it to benefit our business.In this episode…Who is Leticia and whom does she serve? (00:56). What information should we be doing and how should we be getting it (1:53)What information would I want to consider from my records or my past posts or whatever to kind of figure out if I've evolved past that what's important to consider today(5:34)What do you recommend as far as going back and revisiting market research not just because you're maybe launching something new but because maybe you can serve in a different way? (7:55)What are we talking about continuous ongoing process? (10:28)When we should be looking at what our competitors are doing and maybe not doing because maybe the way that they're delivering something or the way that they're presenting something is actually not going to be something that would be a good fit for us? (13:10)What do I do with all the information I gathered? How do I not get overwhelmed if this is a daily or a weekly thing I kind of figure sitting here listening I'm gonna find a lot of things that I would need to do. (16:23)For somebody who hasn't even researched their competitors or anything in a couple of years where would we start? (20:16)If you let the data lead you then there's less room for error (24:15)Leticia Francis’s Information.Website: insightfulmarketresearchsolutions.comYouTube: https://www.youtube.com/@marketresearchmasteryInstagram: https://www.instagram.com/marketresearchsolutions/Facebook: https://www.facebook.com/leticia.r.francisLinkedIn: https://www.linkedin.com/in/Leticia-f/Support the showThanks for listening. If you liked what you heard and want more, please visit and subscribe:Subscribe to our Youtube Channel: https://youtube.com/@dawnkkennedyxo?si=DcRcjv7H0KN5_vFPFollow us on Instagram https://www.instagram.com/dawnkkennedyxoFollow us in Tiktok: https://tiktok.com/dawnkkennedyFor weekly in-depth articles, tips, and strategies: https://getinweredoingbusiness.substack.com Dawn’s Website: https://dawnkkennedy.com/Links and Freebies: https://dawnkkennedy.com/resources Support the showSUPPORT THE SHOWOrder Dawn’s book, The Profit Accelerator for Small Business ...

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