Business of Story
#449: How to Use Fusion Points to Overcome Sales Objections With Your Stories
05 Feb 2024
Jeff West, President and Chief Spinner of Tales for West Marketing Group and co-author with Bob Burg the new book Streetwise to Saleswise: Become ObjectionProof™ and Beat the Sales Blues, shares how to overcome objections when you're focused on Fusion Points to strengthen your storytelling. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built. Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications. Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand. #StoryOn! ≈Park
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3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE
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El Partidazo de COPE
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13:00H | 20 DIC 2025 | Fin de Semana
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12:00H | 20 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana