Click Here to Get All Podcast Show Notes!Imagine waking up tomorrow to find that your entire social media following has vanished! What’s your backup plan? In this episode, Sharran reveals why your email list is the only asset that truly belongs to you and how to nurture it for lasting success. He reveals the ten critical mistakes influencers make in email marketing and how to fix them to build their Influencer Email Machine. These are actionable lessons Sharran has learned from writing millions of emails. Whether you’re just starting or have an established email list, this episode is packed with practical advice used by top influencers like Alex Hormozi. Tune in and discover how to optimize your email marketing for maximum effectiveness.“You don't write better emails until you have more people reading, but you don't get more people to read until your emails are better–that's the paradox.”- Sharran SrivatsaaTimestamps:01:47 - Why losing your email list is a dreadful thing02:34 - The only platform that slows the scroll04:48 - How to build trust through email cadence06:45 - The dangers of testing the gods of deliverability09:24 - Writing for readability: Big paragraphs = big drop-offs11:54 - You don't need to write an essay–just get your point across13:14 - One line, one link: The secret to better click-through rates14:25 - Understanding the inbox battlefield and how to stand out16:30 - Why most people don't like emails18:39 - Treating email like music: Using formatting for easier reading20:18 - The paradox: The bigger your email list, the better you'll write22:10 - Recap: Influencer Email MachineResources:- Join the Future Proof Community - https://futureproofsecrets.com/- The Real Brokerage - https://www.joinreal.com/- Top Agent Power Pack - https://sharran.activehosted.com/f/121- The 5am Club - https://sharran.com/5amclub/- Join the 10K Wisdom Private Partner Podcast, now available to you for free - https://www.highlandprime.com/optin-10k-wisdom- Join Sharran's VIP Community - https://sharran.com/vip/- ARC Multifamily Real Estate Investing - https://arcmf.com/- Sharran's Partnership Program -

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