Head of Google South Africa, Alistair Mokoena, is a Professor of Practice in all spheres of his life, advocating for the pursuit of education and knowledge. Alistair believes that in order to grow and transform, South African businesses need to learn to adapt and upskill, by investing in digital tools. In this week’s Business Unusual podcast, Ralf Fletcher, CEO of Topco Media engages in critical conversation with Alistair Mokoena to discuss the importance of digitalisation in businesses. From embracing failure to boosting accessibility – they unpack it all in length. Alistair shares valuable messages of hope and purpose surrounding the challenges that all families and businesses are currently facing. At present, Alistair Mokoena is the Country Director (SA) for Google ─ overseeing commercial business ─ which is located in Johannesburg, Gauteng. Mokoena, who has most recently served as Ogilvy South Africa CEO, has a long history in the South African advertising sector, having previously worked for the likes of Unilever, Mondelez and IAB South Africa. Today, with a strong background in branding and product development, he holds an LLB from Rhodes University, an MBA from MANCOSA and has just completed his PhD from the North West University School of Business (graduating in early December 2020). Recently, he was also appointed Professor of Practice by the Johannesburg Business School.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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