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Business Without BS

Adam Biddle's Blueprint for Social Media Mastery

04 Jun 2024

Description

EP 311 - Adam is CEO of GH05T, a social media agency operating with no marketing, no social media and no web presence.GH05T works with global brands, entertainment properties, High Net Worth individuals and celebrities making over 750 pieces of content a month and reaching over 50 million people.We discuss GH05T's origin, operational philosophy, and its evolution from managing celebrity accounts to strategising for brands, sports events, and C-suite executives. Adam shares insights into the complexities and pitfalls of social media expertise, the industry's evolution, and the importance of honing one's strengths. He also explains why self-proclaimed (but far from) social media experts qualify for the big bin of BSSpotify Video Chapters:00:00 BWB with Adam Biddle00:34 Adam Background and GH05T's Origins02:35 Evolution of Social Media and GH05T's Role03:57 Challenges and Changes in Social Media05:50 The Shift from Celebrities to Brands08:16 Understanding Social Media Expertise10:40 Adam's Journey and Dyslexia23:34 The Role of a CEO and Client Strategy35:14 The Future of Social Media41:27 Social Media's Impact on Youth42:15 The Age Factor in Social Media42:56 The Dangers and Addiction of Social Media45:25 Managing Young Employees46:54 Biggest Professional Mistakes49:07 Best and Worst Advice54:50 Quickfire Round - Getting To Know Adam01:06:15 Business or Bullshit: The GameAdam's recommendations:Zucked - Roger McNamee (book)The Seven Habits of Highly Effective People - Steven R Covey (book)The Rest is Politics (podcast)businesswithoutbullshit.meFollow us:YouTubeInstagramTikTokLinkedinTwitterIf you'd like to be on the show, get in contact - [email protected] is powered by Oury Clark

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