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Business Without BS

The Corporate Conscience: When CEOs Get Political

09 Jul 2025

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EP 395 - Can big business actually change the world or is it all just PR? Andy speaks to Lucy Parker, Senior Advisor at Brunswick and co-author of The Activist Leader, on why CEOs need to stop playing it safe and start thinking like activists. From Gordon Brown’s task force to boardrooms at Maersk and Walmart, Lucy shares how companies can bridge the gap between profit and purpose, and why the future belongs to leaders with a backbone.*For Apple Podcast chapters, access them from the menu in the bottom right corner of your player*Spotify Video Chapters:00:00 BWB with Lucy Parker01:19 Andy's Intro03:04 Quickfire - Get To Know Lucy09:47 Lucy's Current Role at Brunswick10:25 Big Business Addressing Societal Issues14:27 Challenges and Misconceptions About Big Business22:44 Big Businesses Making a Positive Impact28:19 The Role of Regulation and Policy in Business35:11 The Future of Business and Societal Change44:51 Developing a Sustainable Mindset45:35 The Role of Leadership in Sustainability45:59 Challenges and Responsibilities of Modern Business49:16 The Complexity of Global Issues49:40 The Journey Towards Net Zero51:02 Transparency and Accountability in Business01:07:33 The Importance of Data in ESG01:13:40 Activist Leadership in Business01:23:18 The Power of Storytelling in Leadership01:26:12 Wrap Upbusinesswithoutbullshit.meWatch and subscribe to us on YouTubeFollow us:InstagramTikTokLinkedinTwitterFacebookIf you'd like to be on the show, get in contact - [email protected] is powered by Oury Clark

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