EP 354 - This week we catch up with broadcaster, entertainer and tech entrepreneur Kody ‘Big Mo’ Mommaerts. Kody combines being “Big Mo” the ring announcer for Boxxer on Sky and NBC with being the COO of SaaS scale up Sports Thread.We chat about why the most important skills for any role are really hard to put in the job description, why being distinctive, putting time and effort into standing out is as important in business as it is in entertainment and why the rapid rate of change in both combat sports and tech means that the areas have more in common than you would think.We also discover that no-one in the podcast studio knows the name of Liverpool FCs home stadium. (hint producer Dee: it’s not Old Trafford).Chapters:00:00 BWB with Kody 'Big Mo' Mommaerts01:08 Meet Big Mo02:03 The Journey of Sports Thread Inc.02:58 The Role of a Ring Announcer04:18 The UK and USA Sports Connection10:05 The Art of Ring Announcing25:54 The Complexities of Boxing Promotions31:51 Fighters and Promotional Companies32:24 Marketing and Promotion in Boxing33:11 The Business of Boxing35:42 Personal Journey and Public Speaking38:14 The Art of Communication46:31 Cultural Differences in Business Communication49:13 Innovating Boxing Entertainment52:05 Quickfire Round - Get To Know Kody01:00:02 Wrap Upbusinesswithoutbullshit.meWatch us on YouTubeFollow us:InstagramTikTokLinkedinTwitterIf you'd like to be on the show, get in contact - [email protected] is powered by Oury Clark

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