Can Marketing Save the Planet?
Episodes
Episode 23: It’s not about Purpose - it’s about who you can help me become! Thomas Kolster, Author, Founder.
23 Dec 2021
Contributed by Lukas
“The ultimate proof point is answering the question… who can you help people become?” In this episode we speak to the inspirational Thomas Kolst...
Episode 22: Making human trafficking as visible as possible - with Ruth Dearnley, OBE, CEO, Stop the Traffik
09 Dec 2021
Contributed by Lukas
“You can’t stop what you can’t see.” In this episode we hear from Ruth Dearnley, founder and CEO of Stop the Traffik - an organisation working...
Episode 21: Brand Led Sustainability with Luc Speisser, Global Chief Innovation Officer at Landor & Fitch
25 Nov 2021
Contributed by Lukas
“A brand is a promise and a great brand is a promise kept.” In this episode Luc, Global Chief Innovation Officer, generously shares his years of e...
Episode 20: The role finance plays in moving us towards a sustainable future with James Alexander, CEO, UKSIF
11 Nov 2021
Contributed by Lukas
“The role of marketing is critical. Marketing what is real rather than the image you want to create!” In this episode James really sets the record...
Episode 19: Holding the question…What can we do? The power of bringing people together to #ChangeTheBrief with Rob McFaul, Co-Founder of Purpose Disruptors
28 Oct 2021
Contributed by Lukas
“How can we make living with less not feel like loss…? Great question… and one of many raised by Rob McFaul, co-founder of Purpose Disruptors. I...
Episode 18: Exploring the ‘Values Economy’, ‘Purpose’ and what it means for organisations - with Author and Director of ServiceBrand Global, Alan Williams
14 Oct 2021
Contributed by Lukas
“Values are for living… not laminating.” It was a total pleasure to have a conversation with Alan exploring his recent book, ‘The Values Econo...
Episode 17: Sustainability and the Sports Events Industry with Giles Stanford, Director of Global Events at CSM Live
30 Sep 2021
Contributed by Lukas
In this podcast we ask Giles to share his experience around how the events industry has shifted over the past 20- years. Giles shares his experience o...
Episode 16: Systems Thinking and Interconnectedness with Dr Alex Mifsud, Consultant, Senior Lecturer, Education for Sustainable Development
20 Sep 2021
Contributed by Lukas
“Get out of your comfort zone - educate yourself to raise your head above the parapet and understand the wider issues and the interconnectedness - b...
Episode 15: Achieving Sustainable Business with Philip Kotler, Author, Professor - Father of Modern Marketing
02 Sep 2021
Contributed by Lukas
When Philip Kotler signed up to our Sustainable Marketer Manifesto - we were absolutely thrilled to have his esteemed support. In his 90 years on the ...
Episode 14: Rethinking Consumerism with the Circular Economy - Catherine Weetman - Author and Founder of ReThink Global
19 Aug 2021
Contributed by Lukas
Catherine Weetman, award winning author, international speaker, coach, consultant, host of The Circular Economy Podcast and founder of ReThink Global ...
Episode 13: Can the Luxury Sector be Ethical and Sustainable? Kresse Wesling - Co-founder of Luxury and Sustainable Brand, Elvis & Kresse
08 Aug 2021
Contributed by Lukas
Kresse Wesling, co-founder of luxury and sustainable brand, Elvis & Kresse - a company that focuses on three things: they rescue materials, transform ...
Climate Crisis - Challenge and opportunity. Sustainability - a true disrupter of business - Mike Barry
22 Jul 2021
Contributed by Lukas
There’s no doubt about it that whilst there’s a lot of talk, action and impetus behind the climate challenge we all face - from a scientific viewp...
Corporate Social Responsibility is Not Public Relations - Sangeeta Waldron
08 Jul 2021
Contributed by Lukas
Having read Sangeeta’s latest book, Corporate Social Responsibility is Not Public Relations - we were keen to invite her to the show. Sangeeta featu...
Meaningful Brand and Purpose, Paul Frampton, International President, Control -v- Exposed
24 Jun 2021
Contributed by Lukas
We hear a lot about ‘purpose’ - and indeed, from an advertising perspective, brands have to be super cautious about coming across as ‘greenwashi...
Part 2: The Role of ‘Greener Marketing’ in Evolving Marketing and Driving Societal Change - John Grant, Author and the definitive ‘green marketing guy’.
10 Jun 2021
Contributed by Lukas
John's been a marketer in 'green world' for decades. In this insight packed podcast he shares his experience and views around the many 'evil's of mark...
Part 1: The Role of ‘Greener Marketing’ in Evolving Marketing and Driving Societal Change - John Grant, Author and the definitive ‘green marketing guy’.
03 Jun 2021
Contributed by Lukas
In this episode we’re joined by John Grant, Author and truly, the definitive ‘green marketing guy’. Having recently read John’s latest book, ‘...
Part 1: The Role of ‘Greener Marketing’ in Evolving Marketing and Driving Societal Change - John Grant, Author and the definitive ‘green marketing guy’.
03 Jun 2021
Contributed by Lukas
In this episode we’re joined by John Grant, Author and truly, the definitive ‘green marketing guy’. Having recently read John’s latest book, ‘...
Sustainable Reporting - Unravelling the GRI standards with Simon Pitsillides - Managing Director, FBRH Consultants
20 May 2021
Contributed by Lukas
Whilst more organisations are starting to drive a more sustainable agenda - reporting on the impact and outcomes of those initiatives has never been m...
Sustainability and 'authentic' storytelling... an inextricable link
06 May 2021
Contributed by Lukas
A story in the right hands can change the way the world thinks - hence why, In this episode we're joined by storyteller extraordinaire, Jeremy Connell...
Sustainability and Local Government. Cabinet Lead for Climate Change and Sustainability RBWM - Donna Stimson
22 Apr 2021
Contributed by Lukas
The Government has made significant commitments to meet global sustainable targets, daily we hear of a new scheme or initiative that helps the UK move...
The Problem with Plastic: The Challenges, Innovations and Solutions - with Mark Lapping, CEO Aquapak
08 Apr 2021
Contributed by Lukas
In this episode we’re delighted to be joined by Mark Lapping, CEO of Aquapak. Positioned as a real solution to the world’s plastic crisis - Aquapa...
A Consultant’s view - The Practical Challenges Facing Marketers and Businesses. Sarah Duncan - Sustainable Consultant and Author of ‘The Ethical Business Book’.
25 Mar 2021
Contributed by Lukas
Where to start - and what are the practical challenges facing businesses and marketing? This episode unpacks all things sustainable, as we are joined ...
Sustainability needs to be led from the top! Sarah Walker-Smith, CEO Shakespeare Martineau
11 Mar 2021
Contributed by Lukas
Sarah Walker-Smith is the CEO of Shakespeare Martineau. She is the first female, non-lawyer CEO in the legal top 50. In this episode we delve into the...
Why BCorp is a race to the top! James Perry, Co-chairman Cook, Co-Founder BLab
25 Feb 2021
Contributed by Lukas
Join us as we talk to James Perry from Cook about the B Corp movement. And, unlike the race to the bottom, which is synonymous with sustainability, wh...
Embedding sustainability into a rebrand. Leeya Hendricks, CMO Delta Capita
11 Feb 2021
Contributed by Lukas
We kick off our ‘Can Marketing Save the Planet’ podcast series with Leeya Hendricks. As CMO for Delta Capita Leeya shares the importance of trust...
Intro to Can Marketing Save the Planet Podcast - The why, the how and what's to come...
04 Feb 2021
Contributed by Lukas
Introduction to Can Marketing Save the Planet from your podcast hosts, Gemma, G and Michelle This introductory podcast gives you an insight...