Can Marketing Save the Planet?
Episodes
Episode 19: Holding the question…What can we do? The power of bringing people together to #ChangeTheBrief with Rob McFaul, Co-Founder of Purpose Disruptors
28 Oct 2021
Contributed by Lukas
“How can we make living with less not feel like loss…? Great question… and one of many raised by Rob McFaul, co-founder of Purpose Disruptors. I...
Episode 18: Exploring the ‘Values Economy’, ‘Purpose’ and what it means for organisations - with Author and Director of ServiceBrand Global, Alan Williams
14 Oct 2021
Contributed by Lukas
“Values are for living… not laminating.” It was a total pleasure to have a conversation with Alan exploring his recent book, ‘The Values Econo...
Episode 17: Sustainability and the Sports Events Industry with Giles Stanford, Director of Global Events at CSM Live
30 Sep 2021
Contributed by Lukas
In this podcast we ask Giles to share his experience around how the events industry has shifted over the past 20- years. Giles shares his experience o...
Episode 16: Systems Thinking and Interconnectedness with Dr Alex Mifsud, Consultant, Senior Lecturer, Education for Sustainable Development
20 Sep 2021
Contributed by Lukas
“Get out of your comfort zone - educate yourself to raise your head above the parapet and understand the wider issues and the interconnectedness - b...
Episode 15: Achieving Sustainable Business with Philip Kotler, Author, Professor - Father of Modern Marketing
02 Sep 2021
Contributed by Lukas
When Philip Kotler signed up to our Sustainable Marketer Manifesto - we were absolutely thrilled to have his esteemed support. In his 90 years on the ...
Episode 14: Rethinking Consumerism with the Circular Economy - Catherine Weetman - Author and Founder of ReThink Global
19 Aug 2021
Contributed by Lukas
Catherine Weetman, award winning author, international speaker, coach, consultant, host of The Circular Economy Podcast and founder of ReThink Global ...
Episode 13: Can the Luxury Sector be Ethical and Sustainable? Kresse Wesling - Co-founder of Luxury and Sustainable Brand, Elvis & Kresse
08 Aug 2021
Contributed by Lukas
Kresse Wesling, co-founder of luxury and sustainable brand, Elvis & Kresse - a company that focuses on three things: they rescue materials, transform ...
Climate Crisis - Challenge and opportunity. Sustainability - a true disrupter of business - Mike Barry
22 Jul 2021
Contributed by Lukas
There’s no doubt about it that whilst there’s a lot of talk, action and impetus behind the climate challenge we all face - from a scientific viewp...
Corporate Social Responsibility is Not Public Relations - Sangeeta Waldron
08 Jul 2021
Contributed by Lukas
Having read Sangeeta’s latest book, Corporate Social Responsibility is Not Public Relations - we were keen to invite her to the show. Sangeeta featu...
Meaningful Brand and Purpose, Paul Frampton, International President, Control -v- Exposed
24 Jun 2021
Contributed by Lukas
We hear a lot about ‘purpose’ - and indeed, from an advertising perspective, brands have to be super cautious about coming across as ‘greenwashi...
Part 2: The Role of ‘Greener Marketing’ in Evolving Marketing and Driving Societal Change - John Grant, Author and the definitive ‘green marketing guy’.
10 Jun 2021
Contributed by Lukas
John's been a marketer in 'green world' for decades. In this insight packed podcast he shares his experience and views around the many 'evil's of mark...