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cc: Life Science Podcast

QIAGEN Switches to a Centralized Approach to Marketing Communications

23 Jul 2018

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Large companies frequently bounce between two approaches to marketing communications. Should each unit do its own marketing or should there be one central "agency" responsible for serving all the … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com

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