CEO Amplify | Sustainable Business Strategies for Small Business Owners
Focused on Hitting Your Revenue Goals? Here’s What You Actually Need to Prioritize for Business Success
11 Feb 2025
As a small business owner, you’ve probably heard it a thousand times: "Hit that revenue target, and you'll have made it." But is that really the endgame? Is hitting a certain revenue number the key to success and fulfillment in your business? In today’s world of hustle culture, it’s easy to get caught up in the chase for bigger numbers. However, just reaching a revenue goal doesn’t guarantee long-term success or personal fulfillment, so revenue alone shouldn't be the driving force behind your business goals. What truly matters more is building a business that works for you, not the other way around. This means focusing on profitability, creating time freedom, and making a real impact on your clients and customers. Timestamp Overview: 00:00 Revenue might not be the key to success that you think it is. 02:23 You could be more stressed even if you are making more money 04:20 Profitability is a sign of a sustainable business. 06:25 Time freedom lets you enjoy life outside of work. 07:59 Impact reassures you that you are helping your clients. 08:53 Think about what success means to you. If this is resonating with you, I have more resources to help you dive deeper: Ep 75 - The Broken Profit Formula That's Burning You Out - And How to Fix It: Strategies on improving profitability with less of your time and effort. https://ceoamplify.ca/podcast/the-broken-profit-formula-that-s-burning-you-out-and-how-to-fix-it CEO Power Hour Playbook: Start thinking like the CEO of your business. https://ceoamplify.ca/powerhour Ep 73 - How to Create Systems in Your Business in 4 Easy Steps: https://ceoamplify.ca/podcast/how-to-create-systems-in-your-business-in-4-easy-steps **** Enjoyed this episode? Please share it with someone who would benefit. Also, don’t forget to rate and leave a review. Your feedback not only means the world to me, but it also helps us reach more entrepreneurs like yourself who are ready to amplify their businesses. Questions? Comments? Want to share how this podcast has helped you? Let’s continue the conversation: Join the CEO Amplify Facebook Group. https://www.facebook.com/groups/ceoamplify Email: [email protected] Facebook: https://www.facebook.com/donna.dube.96 LinkedIn: https://www.linkedin.com/in/donna-dube/ Subscribe to my email newsletter: https://ceoamplify.ca/#kedit_nbhts40zi
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