Join Clint Betts as he speaks with renowned author, Bill Eckstrom, about leadership and how we define it in modern business. People often confuse leadership with coaching and while certain aspects of both go hand-in-hand, one is ultimately better than the other. They discuss what it takes to build trust between a company and employees and Bill talks about leaders who want to quantify their efforts and expand their impact in the workforce. While writing his book, The Coaching Effect: What Great Leaders Do to Increase Sales, Enhance Performance, and Sustain Growth, he uncovered some very interesting data that actually changed the content of his book greatly. "We can't teach people to care...we can teach them to show that they care."

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