Jamie Butterworth is a partner at Circularity Capital, helping large investors, including financial institutions, global corporations and family offices, to invest in circular businesses which can gain competitive advantage by breaking the link between resource use and business success Circularity Capital invests in circular businesses and startups, such as Winnow, ZigZag, Shark Solutions and Grover. Jamie tells us why there is a need for specialist investment in circular businesses and what specific financial challenges those businesses have, how investors evaluate circular business models, and what is happening as more investors become aware that we’re in a race to solve the climate and biodiversity crises. Jamie also explains Circularity Capital’s approach to working out what to invest in – through an ‘unintended consequences’ paper.

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