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CMO School

$620K in 90 Days: A Fractional CMO Client Case Study with Erin Stetzer

19 Aug 2025

Description

This week’s episode is a behind-the-scenes case study with my client, Erin Stetzer — founder of Erin Stetzer Homes, a Houston-based luxury custom home building company. Erin has been in the industry for over 25 years and is known for her high-end builds, flawless client experience, and legacy projects.Over the past year, she’s expanded beyond building into homeowner representation, digital products, and coaching other industry professionals. In this episode, Erin shares why she decided to bring on a Fractional CMO, what it’s been like working with our full marketing team, and the results she’s seen in her first six months — from cutting $15K in tech costs to generating over $620K in revenue, including a $130K launch in just five days.If you’ve ever wondered what it looks like to step into this kind of partnership, you’ll get an honest client perspective on the wins, lessons, and real impact of having a marketing team fully in your corner.Ready to take the next step?If you’re ready for a Fractional CMO to step in and lead your marketing, this is what we do. My team and I build the strategy, manage the execution, and make sure your marketing is moving the needle so you can focus on running the business.🚀 Learn More → Fractional CMO Services

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