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CMO Therapy

The glass ceiling conundrum: break it or bounce off

01 Jul 2025

Description

Ready for a dose of real talk about squiggly careers and breaking through glass ceilings in marketing? In this episode of CMO Therapy, I sit down with the fabulous Betsy Samuel to unpack the twists, turns and triumphs of a marketing leader’s journey.Betsy shares candid stories from her “one-person-band” early days in FinTech, the bold leaps that shaped her career and why embracing uncertainty can be your biggest advantage. Together, we tackle the challenges of burnout, building credibility and finding your tribe - both inside and outside your company. Betsy’s practical advice? Raise your hand for new projects, lean into your network, and remember: “You never know where that next opportunity is gonna come from to learn something new.” If you’re looking for inspiration, actionable tips, or just want to hear from someone who’s been there, this episode is packed with wisdom, humor, and heart. Perfect for any marketer ready to level up.Music clip by Filo Starquez, Divergence

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