William Neill had an interesting childhood in New Zealand, rooted in being an entrepreneur. As a kid, he helped write business plans with his parents, or build makery stuff for projects. Living this type of childhood, combined with the creativity of music, it started a lifelong trend of building businesses and products. Rooted in his love for being an entrepreneur, he has always longed for a flexible life, to keep him present for his young family, and to allow for the option to travel. He loves spending time with his kids on the beach, and exploring the country as a family.William and his co-founder met in a coffee shop in London. As they were chatting about prior projects, they figure out there was a lot of overlap in the things they were interested in. Eventually, they returned and built some solutions together - and off the back of a prior wishlist project, they decided to make an online shopping cart to end all others.This is the creation story of Basket.SponsorsSpeakeasyQA WolfSnapTradeLinkshttps://www.trybasket.com/https://www.linkedin.com/in/willneill/Our Sponsors:* Check out Vanta: https://vanta.com/CODESTORY* Check out Vanta: https://vanta.com/CODESTORYSupport this podcast at — https://redcircle.com/code-story/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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The MVP was purely just to get a sense of what's it like to save a link from a browser to an app and store it and then represent it. The UX around the saving process was really key. So we wanted to make sure that we could achieve this idea of share from the browser and the sharing intent of that browsing session could be captured really well and brought into a mobile app that was there.
So we built that, as I said, in two weeks. It worked really well and it just gave us a sense of something in our hand that we could feel and go, yeah, this is a thing. My name is William Neal. I'm the CTO and co-founder of Baskin.
This is Code Story, a podcast bringing you interviews with tech visionaries who share what it takes to change an industry, who build the teams that have their back, keeping scalability top of mind, All that infrastructure was a pain. Yes, we've been fighting it as a group. Total waste of time. The stories you don't read in the headlines. It's not an easy thing to achieve.
Took it off the shelf and dusted it off and tried it again. To ride the ups and downs of the startup life. You need to really want it. It's not just about technology. All this and more on CodeStory. I'm your host, Noah Labpark. And today, how William Neal is enabling you to save all your shopping fines in one place, simple and stress-free. This episode is sponsored by Speakeasy.
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William Neil had an interesting childhood in New Zealand, rooted in being an entrepreneur. As a kid, he helped write business plans with his parents or build makery stuff for projects. Living this type of childhood combined with the creativity of music started a lifelong trend of building businesses and products.
He's always longed for a flexible life to keep him present for his young family and to allow for the option to travel. He loves spending time with his kids on the beach and exploring the country as a family. William and his co-founder met in a coffee shop in London. As they were chatting about prior projects, they figured out there was a lot of overlap in the things they were interested in.
Eventually, they returned and built some solutions together. And off the back of a prior wish list project, they decided to make an online shopping cart to end all others. This is the creation story of Basket.
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