Show notes
Ever wondered what it feels like to redefine hustle? In this episode of the Communication Queens podcast, host Kimberly Spencer interviews Jenni Maroney, a successful seven-figure coach and business owner. Jenni shares her transition from photography to coaching, her foray into podcasting, and her marketing acumen. She discusses the importance of delegation, her initial skepticism about podcasting's effectiveness, and the surprising positive outcomes it brought. Jenni opens up about her personal journey, emphasizing work-life balance, being present with her family, and redefining hustle. The episode touches on mindset shifts, the power of saying no, and the strategic use of Facebook and Instagram ads. Jenni's vision includes empowering women, incorporating travel into her business, and exploring real estate opportunities, all while being intentional and aligned with her values.
#MindsetMatters #WorkLifeBalance
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Connect with Jenni Maroney
WEBSITE: https://jennimaroney.com/
SOCIAL MEDIA LINKS
FACEBOOK: https://www.facebook.com/JenniMaroney/
INSTAGRAM: https://www.instagram.com/jennimaroney/
APPLE PODCASTS: https://podcasts.apple.com/us/podcast/the-7-figure-online-coach/id1657782869
Enjoy, sovereigns!
Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube.
What You’ll Learn in this Episode:
Jenni's transition from a photography business to a successful coaching business
Experience with starting a podcast and marketing strategies
Vision for her business, including travel and hosting retreats for clients
Delegating tasks and scaling her business
Marketing strategies before and after starting the podcast
Creative process behind recording podcast episodes
Balancing work and family life
Personal growth and experiences shaping her business
Messaging evolution and mindset shifts
The power of saying no and setting boundaries
Links & Additional Resources:
"Podcast Manager": "00:02:52"
"Instagram Ads, Facebook Ads, and Meta": "00:04:17"
"Google Sheets": "00:04:17"
"Jenna Kutcher": "00:09:50"
"Real Estate and Investment Properties": "00:15:42"
"Retreats": "00:17:16"
"Hawaii and Costa Rica": "00:18:45"
"Morning Journal": "00:21:11"
"Money Mindset Work": "00:25:08"
"Russell Brunson's Post": "00:31:25"
"Jenna Kutcher": "00:35:14"
"Podcast Manager": "00:38:31"
"Ads Strategy": "00:38:44"
"Return on Ad Spend (ROAS)": "00:40:22"
"Facebook Ads and Instagram Ads": "00:41:18"
"Spotify Ads": "00:41:18"
"Podcast Guesting Strategy": "00:43:14"
"Online Course Creation": "00:47:43"
"Jenni Maroney's Website": "00:50:55"
"Jenni Maroney's Instagram": "00:51:14"
Moments of Note:
The hustle culture (00:00:00) Jenni discusses her shift from believing in the necessity of hustle and struggle to realizing the importance of working smarter, not harder.
Starting a podcast (00:01:22) Jenni shares her experience of starting her own podcast and the initial resistance she had towards the idea.
Podcasting logistics (00:02:25) Jenni explains how she manages her podcast with the help of a podcast manager and the impact of podcasting as a marketing tool.
Marketing strategies (00:04:17) Jenni delves into her marketing strategies, primarily using Instagram and Facebook ads, and the role of podcasting in her marketing efforts.
Podcasting routine and flow (00:06:43) Jenni and Kimberly discuss their podcasting routines and the importance of maintaining a natural and creative flow in their episodes.
Redefining hustle (00:11:09) Jenni shares her personal journey of redefining hustle and finding a smarter way to work and scale her business.
Vision for the future (00:15:50) Jenni shares her vision for her business, emphasizing her passion for helping women make money, her love for travel, and her plans for hosting retreats.
Traveling with kids (00:17:56) Jenni discusses her approach to traveling with her kids and the importance of being fully focused on her business during retreats.
Traveling with Kids (00:19:06) Discussion about the challenges and experiences of traveling with kids, including the impact on personal and professional life.
Being Fully Present (00:19:29) The importance of being fully present in personal and business life, and the impact of digital distractions on family relationships.
Intentional Work-Life Balance (00:21:11) Creating a morning routine, setting boundaries for work, and prioritizing family time to achieve a balanced work-life dynamic.
Money Mindset Shift (00:25:08) The shift from a scarcity mindset to an empowered money mindset, and the impact on decision-making and messaging.
Empowering Others (00:30:48) The desire to empower others to pursue their dreams and challenge limiting beliefs, as well as the impact of mindset on achieving goals.
Authentic Messaging (00:30:37) Evolution of messaging to include personal experiences and mindset shifts, and the focus on empowering others to make bold decisions.
Client Selection (00:34:33) The importance of selecting the right clients, setting boundaries, and avoiding co-dependent relationships in coaching.
Being Authentic (00:35:14) Embracing authenticity in coaching, shifting from imitating others to being true to oneself, and the impact on client interactions.
Courage to Say No (00:36:23) The challenge of saying no to potential clients as a recovering people pleaser, and the positive outcomes of setting boundaries.
Saying No and Setting Boundaries (00:36:47) The power of saying no, setting boundaries, and the impact it has on opportunities.
Podcast Data Analysis and Ad Strategy (00:37:33) Discussion on podcast data analysis, ad strategies, and the importance of understanding ad performance metrics.
Leveraging Facebook and Instagram Ads for Podcasts (00:41:18) Exploring the potential of leveraging Facebook and Instagram ads for podcast promotion and strategies for driving traffic and awareness.
Patience and Long-Term Strategy in Marketing (00:42:06) The importance of patience and long-term tracking in marketing and advertising strategies, including podcast guesting.
The Value of Audience and Podcast Guesting Strategy (00:44:10) Strategies for enhancing podcast guesting experiences and leveraging feedback for business growth.
Empowering Others to Create Online Courses (00:46:59) Encouraging individuals to recognize their potential to create and sell online courses based on their unique skills and experiences.
The Importance of Following Through and Taking Action (00:50:41) Emphasizing the significance of following through on ideas and taking action, particularly in creating and launching online courses.
Podcast Promotion and Contact Information (00:50:55) Promotion of the "Seven Figure Coach" podcast and contact information for engaging with Jenni Moroney.
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