Ashley Crowder sits down with Paul Doherty, CEO of The Digit Group and founder of Revit, to explore how 3D technology and digital twins are revolutionizing construction and smart cities. Paul shares his insights on integrating real-time data, driving sustainability, and overcoming challenges in a traditionally change-resistant industry. The discussion highlights the role of 3D workflows in creating more efficient, innovative, and sustainable urban environments, along with actionable advice for industry leaders looking to embrace digital transformation. Don’t miss this fascinating look at the future of urban innovation. Ashley and Will also dive into emerging trends, including AI-powered rendering, the future of product visualization, and how these workflows complement each other. Whether you’re a designer, brand leader, or tech enthusiast, this conversation will inspire you to think differently about the future of product imagery and digital experiences. Join us as we uncover the magic behind creating visuals that captivate and the exciting possibilities for the next generation of rendering.

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