Content Inc. - The Podcast

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Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience ...

Business 538 recordings 2014 → today Weekly updated Jan 5
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Episode 199: What Would Your Book Say? contributed by Lukas · Aug 7, 2017
Episode 198: The New Media Buyer contributed by Lukas · Jul 31, 2017
Episode 197: Measure Twice contributed by Lukas · Jul 24, 2017
Episode 196: Minimum Viable Audience contributed by Lukas · Jul 17, 2017
Episode 195: Content IS the Differentiator contributed by Lukas · Jul 10, 2017
Episode 194: Finding Your Crazy contributed by Lukas · Jul 5, 2017
Episode 193: Find Your Leverage contributed by Lukas · Jun 26, 2017
Episode 192: What Diversification Really Means contributed by Lukas · Jun 19, 2017
Episode 191: Why Mixing Media Could Be A Terrible Idea contributed by Lukas · Jun 12, 2017
Episode 189: Is Technology Killing Your Storytelling? contributed by Lukas · Jun 1, 2017
Episode 188: The Media Is Handing You An Opportunity contributed by Lukas · May 22, 2017
Episode 187: Your Content Is Probably Not Very Good contributed by Lukas · May 16, 2017
Episode 186: Naming Your Content Is Critical contributed by Lukas · May 3, 2017
Episode 185: Why Your Content Play Never Worked contributed by Lukas · Apr 26, 2017
Episode 184: Time To Question Marketing contributed by Lukas · Apr 19, 2017
Episode 183: Most Brands Diversify Poorly contributed by Lukas · Apr 12, 2017
Episode 182: The Biggest Mistake I Made contributed by Lukas · Apr 4, 2017
Episode 180: Simplify To Be More Creative contributed by Lukas · Mar 27, 2017
Episode 181: Mix It Up To Delight contributed by Lukas · Mar 27, 2017
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About

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Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe belie...

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