Content Inc. - The Podcast

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Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience ...

Business 538 recordings 2014 → today Weekly updated Jan 5

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Episode 138: Transitions And Decisions contributed by Lukas · Jun 6, 2016

Episode 137: Stop Being So Productive contributed by Lukas · May 30, 2016

Episode 136: The Absence of Strategy Is Natural contributed by Lukas · May 23, 2016

Episode 135: Battle Buy-In With a Media Model contributed by Lukas · May 16, 2016

Episode 134: To Give Is Human contributed by Lukas · May 9, 2016

Episode 133: Does Your Content Stand For Something? contributed by Lukas · May 2, 2016

Episode 132: Content Marketing As R&D contributed by Lukas · Apr 25, 2016

Episode 131: An Inch Deep And A Mile Wide contributed by Lukas · Apr 18, 2016

Episode 130: Preparing For A World Without Typed Search contributed by Lukas · Apr 11, 2016

Episode 129: Finding Your White Space contributed by Lukas · Apr 4, 2016

Episode 128: You Don't Have To Create Art contributed by Lukas · Mar 28, 2016

Episode 127: The New Wave of Talent Sponsorship contributed by Lukas · Mar 21, 2016

Episode 126: Looking Beyond Tomorrow contributed by Lukas · Mar 14, 2016

Episode 125: Marketing Get Ready For Machine Learning contributed by Lukas · Mar 7, 2016

Episode 124: Becoming Meaningful Specific contributed by Lukas · Feb 29, 2016

Episode 123: There Are No New Stories contributed by Lukas · Feb 22, 2016

Episode 122: What We Can Learn About Content Marketing From SportsCenter contributed by Lukas · Feb 15, 2016

Episode 121: Confident Content contributed by Lukas · Feb 8, 2016

Episode 120: The New Opportunities Might Not Be So New contributed by Lukas · Feb 1, 2016

Episode 119: A Little Buy Versus Build Exercise contributed by Lukas · Jan 25, 2016

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Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe belie...

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