Many business owners spend thousands advertising to cold audiences. But retargeting followers, content engagement, profile interactions, website visitors and your database are where the hot and warm client opportunities reside. Retargeting can be a high-converting and low-budget way to monetise your content marketing strategy.RESOURCES MENTIONEDRetargeting tutorial (on YouTube): https://www.youtube.com/watch?v=gvIhGVSdxIE Download a free copy of the 30 Days In 90 Minutes Content Creation System here: https://contentonly.au/In this episode of the Content Marketing Podcast:- The difference between marketing to a cold audience and a warm audience.- The role content plays in building a growing audience of high-converting client opportunities much further along the buying timeline.- How and where to set up a retargeting audience and what to include.- The offer we circulate to our content retargeting audience and why it's different to a cold audience offer.- An invitation to create content more efficiently to grow your retargeting options.AND much more.Make sure you follow or subscribe to catch each new episode on demand and leave a 5-star review if this is helpful so more people can discover the show.

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