022: A Fair Price

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Context & Clarity for Small Firm Architects not yet transcribed

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Recorded02 Mar 2021

Publisherfeeds.captivate.fm ↗

Handlerec:15297590

Show notes

How much should you charge? I’m not asking what your hourly rate should be and I’m not talking about a standard fee schedule for the profession. If you think about the value generated by your work, what should you charge for that? How could your practice be transformed if you understood exactly your client valued, on an emotional level, and set your fees based on that value?

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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