Will Butler-Adams is a CEO with a refreshingly down to earth, humorous and purpose driven attitude to building a business. In his 17 years leading the company, Brompton Bikes has grown 15% year on year, but despite its growth, Brompton has fiercely retained its company culture. After taking an unexpected spin around Brompton HQ, Holly & Will sat down to discuss how to build a company with purpose beyond the product, how to lead a team and what defines a great leader. Enjoying listening to these unfiltered chats? It's worth following Holly Tucker MBE and Holly & Co on Instagram, and subscribing to our weekly newsletter on our website, where Holly downloads her thoughts, and exclusively shares small business finds and topical, 'ungoogleable' business advice.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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