Visibility, PR, and Media are just one more thing we need to think about as online business owners and solopreneurs. Join me for this episode of Do Business Differently where I talk to Bec Sands about how to make the most of visibility opportunities (among other things).We also chat about:00:00 From Corporate PR to Entrepreneurship09:34 Navigating Personal Brand Visibility14:53 Overthinking Change and Rebranding18:58 Effective Content Strategy Insights24:23 Busy Work vs. Productive Action30:16 "Efficient Visibility Strategies"34:16 Challenging Media Perception Myths44:30 Networking Through Media and Speaking48:28 "Value Through Paid Services"50:27 Balancing Life and OpportunitiesAbout Bec:Bec Sands is a Visibility Mentor and speaker supporting women in business to become confidently visible so they can put life-changing work out into the world. With over15 years’ experience as an award-winning PR consultant at some for the world’s biggest brands, Bec is an experienced coach, consultant and leader. She holds a Bachelor of Media from Macquarie University, majoring in PR and journalism, and is a Certified Beautiful You Coaching Academy life coach.Learn more about Bec and her work at https://becsands.com -------Want to do cozy business with us? Come and join the Cozy Business Common Room on Skool, just $5/month cancel any time: https://www.skool.com/cozy-business/aboutInterested in working with me deeper? Apply for my 1:1 or Emerge + Expand mastermind here: https://tidycal.com/miss-kms/30minCurious about the Skool platform? Get a 14-day free trial here*: https://katherinemackenziesmith.com/skool DISCLAIMER: This description may contain affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Results shared in this podcast are based on personal experience and may vary - this is also from my own personal experience, not to be considered professional or medical advice. Past performance does not guarantee future results.Thank you for your support!

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