Creative Agency Account Manager Podcast

AI-Enabled Workflows for Enterprise Brands, with Richard Coope

23 Dec 2025

Contributed by Lukas

Welcome to episode 153. I’m joined by Richard Coope from Brightful, who helps large, complex organisations fix the brand, digital and cultural bottl...

The Now, Next and Future of Agencies, with Spencer Gallagher

03 Dec 2025

Contributed by Lukas

Welcome to episode 152. I’m chatting again with my go-to guru for the now, next and future of the agency business model, Spencer Gallagher. Spencer ...

How an in-house AI Strategist supports client experience, with Meg Pescio and Tom Duffy

25 Nov 2025

Contributed by Lukas

Welcome to episode 151. If you’re trying to work out how to integrate AI into your agency without losing the human side of what you do, this convers...

How to build an agency sales engine, with Ryan Hall

11 Nov 2025

Contributed by Lukas

Welcome to Episode 150. This episode is for anyone in agency new business or running sales. My guest is Ryan Hall, Founder of Friday Solved, where he ...

Rebuilding the agency model for the AI era, with Roy Murphy

28 Oct 2025

Contributed by Lukas

Welcome to episode 149. If you've been watching AI reshape the marketing landscape and wondering what it really means for agencies, this conversation ...

How to stay legally safe when using AI in your agency, with Ryan Lisk & Kay Yung

16 Oct 2025

Contributed by Lukas

Welcome to episode 148. This episode is going to be really useful if your agency has started using AI tools or if your team are experimenting with AI ...

How agencies are adopting AI and what's coming next – a compilation of expert guest insights

01 Oct 2025

Contributed by Lukas

Welcome to episode 147. In this special compilation episode, Jenny Plant revisits standout moments from her conversations with leading voices in the...

Account management in the Nonprofit sector, with Lauren Jones

16 Sep 2025

Contributed by Lukas

Welcome to episode 146. This episode will be really valuable if you're an agency account manager or an owner working with charities, nonprofits or mis...

What your client’s Procurement team wants: insights and strategies, with Tina Fegent

02 Sep 2025

Contributed by Lukas

Welcome to episode 145. This episode is going to be particularly useful if you want to understand how to engage with your client’s marketing procur...

4Ps of AI-enabled account management, with Jenny Plant

19 Aug 2025

Contributed by Lukas

Welcome to Episode 144. In this episode, Jenny Plant discusses how account managers can remain indispensable in the face of AI's transformative impact...

Practical AI for Non-Techie Agency Leaders, with Heather Murray

05 Aug 2025

Contributed by Lukas

Welcome to episode 143. This episode continues our theme of AI integration into the agency business operations. My guest is Heather Murray, a generati...

Mastering agency niching: How to boost your pipeline and navigate AI, with Steve Guberman

22 Jul 2025

Contributed by Lukas

Welcome to Episode 142. I'm chatting with Steve Guberman. With over 25 years in the creative, marketing, advertising, and public relations industry, i...

The Case for Splitting Account Management & Project Management, with Brett Harned

07 Jul 2025

Contributed by Lukas

Welcome to episode 141. I'm chatting to Brett Harned, a consultant, coach, and author with 20+ years of experience leading digital and creative teams....

Inside Client Services: A CSD's Take on Global Expansion, with Laura Smales

26 Jun 2025

Contributed by Lukas

Welcome to episode 140, with Laura Smales, Client Services Director at Creative search marketing agency, Rise At Seven. This episode is going to be p...

Conversations not presentations - mastering sales, with Blair Enns

12 Jun 2025

Contributed by Lukas

Welcome to episode 139. My guest is Blair Enns - a globally recognised author, speaker and the founder of Win Without Pitching, a sales training com...

Why Account Management Deserves More Respect, with David C. Baker

27 May 2025

Contributed by Lukas

Welcome to episode 138. If you’re managing client relationships - or leading others who do - this episode is packed with practical advice. I’m j...

How adding account management impacted an event production agency, with Cameron Magee

13 May 2025

Contributed by Lukas

Welcome to episode 137. If you’ve ever wondered when’s the right time to introduce an account manager role into your agency - or how that change m...

From employee to advocate: Why account managers should build a personal brand, with Claudia Cardinali

25 Apr 2025

Contributed by Lukas

Welcome to episode 136. We’re talking about a topic that’s becoming a real game-changer for creative agencies - the power of personal branding a...

Smaller, Faster, More Human: The Future of Agencies, with Carl Smith

14 Apr 2025

Contributed by Lukas

Welcome to episode 135. There’s a quiet shift happening in the agency world - and today’s episode gets right into it. More and more agencies are ...

The Impact of AI on SEO agencies, with Kevin Gibbons

27 Mar 2025

Contributed by Lukas

Welcome to episode 134. I spoke to Kevin Gibbons, founding director of Re:signal, a specialist ecommerce SEO agency, driving organic search growth for...

The AI business consultancy, with Tom Head

05 Mar 2025

Contributed by Lukas

Welcome to episode 133. I'm chatting with Founder of G3NR8, Tom Head, about how AI is impacting business. G3NR8 is a consultancy for a new age, innova...

How to run strategic marketing campaigns for your agency

25 Feb 2025

Contributed by Lukas

Welcome to episode 132. This one will be particularly interesting and useful for you if you are responsible for marketing your agency's services. Ag...

How GenAI is transforming pharma marketing & healthcare communications

11 Feb 2025

Contributed by Lukas

Welcome to episode 131. If you are a healthcare communications agency owner, or an account manager working in healthcare communications, and you're lo...

Why agencies needs a people and culture plan, with Theresa Carter

28 Jan 2025

Contributed by Lukas

Welcome to episode 130. I’m joined by Leadership Coach and People & Culture Consultant, Theresa Carter. Agencies are people businesses, so it's e...

Mastering client-centric account growth in 2025, with Jenny Plant

14 Jan 2025

Contributed by Lukas

Welcome to episode 129. In this episode Jenny breaks down the three key areas to focus on if you want to maximise the growth of your existing client a...

How to be a leader people want to follow, with Traci Schubert Barrett

31 Dec 2024

Contributed by Lukas

Welcome to episode 128. This conversation is going to be particularly interesting for you if you’re keen to develop your leadership skills. It’s f...

Top 10 tips & insights from the podcast in 2024, with Jenny Plant

09 Dec 2024

Contributed by Lukas

Welcome to episode 127. Thank you for listening in 2024. Looking back at this year, I’ve been reflecting on the superb guests I’ve had on the show...

Who cares about advertising? - with Brian Jacobs and Crispin Reed

19 Nov 2024

Contributed by Lukas

Welcome to episode 126. In this episode, I chat to Brian Jacobs (Founder, BJ&A) and Crispin Reed (Founder, Skyscraper Consulting) about what’s wrong...

From Lost to Loyal - How to win back clients for exceptional ROI, with Dan Pfister

22 Oct 2024

Contributed by Lukas

Welcome to episode 125. Have you ever considered contacting your old clients to see if they’d like to work with you again? If not this episode may c...

How a new head of client services impacts the agency, with Emily Brown & Matt Loughlin

22 Oct 2024

Contributed by Lukas

Welcome to episode 124. This will be particularly interesting for you if you want to know how much the head of client services role can impact the age...

How to evaluate your agency operations, with Harv Nagra

08 Oct 2024

Contributed by Lukas

Welcome to episode 123. This episode will be particularly interesting for you if you're responsible for your agency's internal operations. You might b...

How agency owners create a 'market of one', with Robin Bonn

24 Sep 2024

Contributed by Lukas

Welcome to episode 122. This episode will be particularly relevant for you if you're an ambitious agency owner looking to accelerate the growth of you...

What your clients don't tell you (part 2) with Carey Evans & Simon Rhind-Tutt

03 Sep 2024

Contributed by Lukas

Welcome to episode 121. This is part two of a two-part interview with Simon Rhind-Tutt and Carey Evans, who are Co-Founders of Relationship Audits. ...

What your clients don't tell you (part 1) with Carey Evans and Simon Rhind-Tutt

20 Aug 2024

Contributed by Lukas

Welcome to Episode 120, which is the first of two episodes covering my in-depth chat with Carey Evans and Simon Rhind-Tutt, Co-Founders of Relationshi...

Adapt agency services for changing client needs, with David Huckerby and Natasha Jones

06 Aug 2024

Contributed by Lukas

Welcome to episode 119. Today's episode is for you if you're curious to understand how another agency works, particularly when it comes to how they ma...

How to productise your agency’s value, with Brian Kessman

23 Jul 2024

Contributed by Lukas

Welcome to episode 118. On the last episode, I interviewed the brilliant Tim Williams from Ignition Consulting group about pricing strategies and why ...

Why time-based pricing doesn’t work for agencies, with Tim Williams

09 Jul 2024

Contributed by Lukas

Welcome to episode 117. This episode is going to be very relevant for you if you're responsible for pricing your agency's services. I first saw Tim...

Why agencies need to re-think project management, with Jack Skeels

18 Jun 2024

Contributed by Lukas

Welcome to episode 116. This episode is for you if you are responsible for managing projects in an agency. This one could be quite controversial, bu...

Why selling to prospects and clients is different, with Tim Riesterer

04 Jun 2024

Contributed by Lukas

Welcome to episode 115. If you're in agency new business or account management and responsible for contract renewals and account expansion, you're in ...

How agencies stand out or die, with Gareth Healey

21 May 2024

Contributed by Lukas

Welcome to Episode 114. If you're an agency owner who wants to stand out in a competitive market, then today's guest has written an entire book about ...

From laptop business to multi million dollar agency, with Jarrod Lopiccolo

07 May 2024

Contributed by Lukas

Welcome to episode 113. This will be particularly inspirational for you if you are currently a small agency owner with aspirations for huge growth. Ja...

How to win without pitching, with Shannyn Lee

23 Apr 2024

Contributed by Lukas

Welcome to episode 112. I’m joined by Shannyn Lee, Managing Director of Win Without Pitching ®, which is widely recognised by the creative industry...

How a workshop culture builds high performing agency teams, with Alison Coward

09 Apr 2024

Contributed by Lukas

Welcome to episode 111. This episode will be particularly relevant for you if you're heading up the agency or you're in charge of an agency team. Al...

Selling your agency in 2024, with Jonathan Baker

26 Mar 2024

Contributed by Lukas

Welcome to episode 110. This episode is for you if you're an agency owner either interested in buying agencies to grow, or selling your agency at some...

Why the agency business model isn't working, with Michael Farmer

04 Mar 2024

Contributed by Lukas

Welcome to episode 109. My guest is Michael Farmer, a management consultant who has been looking at the agency business model for over 30 years. He'...

How to manage a remote agency team, with Gustavo Razzetti

19 Feb 2024

Contributed by Lukas

Welcome to episode 108. Are you struggling to manage a remote agency team? If so, you're going to get a lot of value from my conversation with Gustavo...

How to price to maximise profit, with Alfie Wenegieme

02 Feb 2024

Contributed by Lukas

Welcome to episode 107. If you’ve ever wondered if you’re pricing your services in the right way, this one is for you. Alfie Wenegieme, Managing...

Agency strategy and predicting the future with AI, with Nikolas Pearmine

23 Jan 2024

Contributed by Lukas

Welcome to episode 106. If you’d like to know how one agency has been using AI since 2011 to predict the future for their clients, this chat will be...

How to Sell, with Marcus Cauchi and Benjamin Dennehy

09 Jan 2024

Contributed by Lukas

Welcome to episode 105, I have invited two of my most popular podcast guests back for a second time, sales trainer legends; Marcus Cauchi and Benjamin...

Agency project management and service delivery, with Joanne Reid

14 Dec 2023

Contributed by Lukas

Welcome to episode 104. In this episode, I talk all things agency project management with Joanne Reid, Managing Partner for delivery at Cactus. We c...

How to escape the daily grind of agency ownership, with Karl Sakas

05 Dec 2023

Contributed by Lukas

Welcome to episode 103. This episode will be particularly relevant to agency owners who want to become less hands-on in their agency and just step awa...

Bonus episode 5 of 5: How to get account managers adding value to your agency from Day 1 (and reduce churn)

01 Dec 2023

Contributed by Lukas

Welcome to the final episode in my mini series of five bonus podcast episodes created to show you how to build an entrepreneurial mindset in your agen...

Bonus episode 4 of 5: How to get your account managers to ask better questions (and how it can increase client lifetime value)

30 Nov 2023

Contributed by Lukas

Welcome to number 4 in my mini series of five bonus podcast episodes created to show you how to build an entrepreneurial mindset in your agency accoun...

Bonus episode 3 of 5: Do your account managers know how to run an effective client meeting? If not it could be hurting your agency

29 Nov 2023

Contributed by Lukas

Welcome to number 3 in my mini series of five bonus podcast episodes created to show you how to build an entrepreneurial mindset in your agency accoun...

Bonus episode 2 of 5: From 'order taker' to trusted advisor - raising the value of your account managers (and why it's vital)

28 Nov 2023

Contributed by Lukas

Welcome to number 2 in my mini series of five bonus podcast episodes created to show you how to build an entrepreneurial mindset in your agency accoun...

Bonus episode 1 of 5: Why your account managers need entrepreneurial skills (and how this will grow your agency)

24 Nov 2023

Contributed by Lukas

Welcome to the first in a series of five bonus podcast episodes. I've created this podcast mini series to show you how you can develop an entrepreneur...

How creative, strategy and account management work together in an agency, with Free Partners

20 Nov 2023

Contributed by Lukas

Welcome to episode 97. My first ever podcast was with Kate Whittaker, head of corporate communications at DUAL Group, so working on the client side. ...

How to improve performance and reduce stress, with David Meikle

06 Nov 2023

Contributed by Lukas

Welcome to Episode 96. My guest is David Meikle, the author of ‘Tuning Up’, a book about improving performance and reducing stress in advertising ...

What's wrong with agency new business and how to fix it with Benjamin Dennehy

17 Oct 2023

Contributed by Lukas

Welcome to Episode 95. This episode is particularly relevant for you if you’re responsible for agency new business. I'm joined by Benjamin Denneh...

How agency leaders can help account managers to grow existing client business, with Jenny Plant

09 Oct 2023

Contributed by Lukas

This episode is for agency leaders who are supporting their account manager to grow the existing client business. I’m going to share tips for ensu...

A creative director's perspective on account management, with Joey Tackett

05 Sep 2023

Contributed by Lukas

Welcome to episode 93. If you’re working in creative agency account management you know how essential it is to have a positive relationship with you...

How an SEO agency is automating their internal workflow using AI tools, with Dale Bertrand

22 Aug 2023

Contributed by Lukas

Welcome to episode 92. This episode is for you if you’re curious to know how an SEO strategy agency is using AI tools to reduce the amount of repe...

How agencies are navigating the legalities of AI use, with Sharon Toerek

08 Aug 2023

Contributed by Lukas

Welcome to Episode 91. This episode is for you if you're interested in how the AI landscape is changing for agencies and what you need to know from a...

How does a non-billable CSD spend their time in an agency?, with Luke Bowler

19 Jul 2023

Contributed by Lukas

Welcome to episode 90, which is for you if you’d like to know what a non-billable CSD does in an agency. Luke Bowler from Therefore Interactive join...

What a senior account director does in a brand strategy agency, with Andy Kaye

27 Jun 2023

Contributed by Lukas

Welcome to episode 89. This episode is for you if you're curious to understand what a senior account director does in a brand strategy agency. I cha...

Agency processes and client management with Rob Da Costa

06 Jun 2023

Contributed by Lukas

Welcome to Episode 88. My guest is Rob Da Costa, an agency growth consultant from Da Costa Coaching. We discuss a myriad of topics, including: - the ...

How to negotiate with procurement, with Mike Lander

18 May 2023

Contributed by Lukas

Welcome to episode 87. In this episode, I chat to Mike Lander, CEO of Piscari, a former procurement director who now assists sales teams in negotiati...

How a copywriting agency is embracing generative AI, with Konrad Sanders

04 May 2023

Contributed by Lukas

Welcome to episode 86, where I'm joined by Konrad Sanders, CEO of The Creative Copywriter agency, to discuss the impact of generative AI on copywritin...

How AMs & PMs work together in an internal comms agency, with Lindsay McCleary & Sara Forner Howland

24 Apr 2023

Contributed by Lukas

Welcome to episode 85. This episode is for you if you're interested in understanding how a project management team and an account management team work...

What agencies need to know about generative AI, with Roy Murphy

04 Apr 2023

Contributed by Lukas

Welcome to Episode 84. If you're interested in the fast-changing world of generative AI, and how clients and agencies are using it, then you will love...

How an AM and PM work together in a digital agency, with Kate Vines & Kiorhte Aghoghogbe

21 Mar 2023

Contributed by Lukas

Welcome to Episode 83. On this episode, we're talking about the split between the agency Account Manager and the agency Project Manager role, with Kat...

How AI helps account managers improve their communication skills

07 Mar 2023

Contributed by Lukas

Welcome to Episode 82. Emerging technologies like AI are taking the world by storm at the moment with the likes of Microsoft's Chat GPT, for example, ...

How to lead your clients into the future, with Kathryn Strachan

21 Feb 2023

Contributed by Lukas

Welcome to Episode 81. This episode is for you if you're looking for inspiration on how to enhance your clients' experience and lead them into the fut...

Agency mergers and acquisitions, with Mark Sainthill

07 Feb 2023

Contributed by Lukas

Welcome to Episode 80. My guest is Mark Sainthill, an agency M&A expert. If you're an agency owner, you're thinking about selling either now or at s...

What can building a personal brand do for you? with Ash Jones

24 Jan 2023

Contributed by Lukas

Welcome to Episode 79. We're talking about personal branding, what it is, what it's not, and why my guest thinks many people are approaching it in the...

Dealing with adversity as an agency owner, with Rebecca McIntyre-Smith

04 Jan 2023

Contributed by Lukas

Welcome to Episode 78. Today's episode is for you if you're an agency owner, busy running an agency, but also facing challenge or adversity in your pr...

How to market your agency business, with Dan Archer

20 Dec 2022

Contributed by Lukas

Welcome to Episode 77. On this episode, I chat to Dan Archer, a marketing expert for agencies. This episode is packed full of practical tips to help ...

How to raise your account management game (part two), with Jenny Plant

06 Dec 2022

Contributed by Lukas

Welcome to Episode 76. This is part two of a two part episode about raising your account management game. If you haven't listened to part one, I'd re...

How to lead a client services team in an award winning digital marketing agency, with Beth Sharma

22 Nov 2022

Contributed by Lukas

Welcome to Episode 75 with my guest Beth Sharma, Client Services Director at Hallam.  This episode is for you if you're interested in any of the foll...

How to raise your account management game (part one), with Jenny Plant

08 Nov 2022

Contributed by Lukas

Welcome to Episode 74, I get to speak to a lot of account managers who work in creative agencies. And I get a lot of questions about how they can prog...

How to get referrals without asking, with Stacey Brown Randall

18 Oct 2022

Contributed by Lukas

Welcome to Episode 73. Are you asking your client for referrals to get more business, or does the very thought of it make you feel uncomfortable or aw...

Leading the client service team with radical candour, with Vicky Janaway

04 Oct 2022

Contributed by Lukas

Welcome to Episode 72. This chat is packed full of tips for how to be successful in the agency account management role as you transition through the l...

Legal matters for agencies, with Ryan Lisk

20 Sep 2022

Contributed by Lukas

Welcome to Episode 71. I invited Ryan Lisk, Founder of Hybrid Legal, to talk about why it's important to cover yourself legally when growing an agency...

How to uncover more resourcefulness and build resilience in your agency, with Piers Thurston

06 Sep 2022

Contributed by Lukas

Welcome to Episode 70. Have you ever experienced feelings of anxiety, overwhelm, or even burnout in your agency job?  We all know that working in an ...

How to make your agency more profitable, with Marcel Petitpas

23 Aug 2022

Contributed by Lukas

Welcome to episode 69, with agency profitability expert, Marcel Petitpas in which we talk about the agency account manager's role in making sure proje...

Four account growth considerations for agencies, with Jenny Plant

09 Aug 2022

Contributed by Lukas

Welcome to Episode 68. This is a shorter, solo episode in which I talk about growing your existing accounts. There's been a lot of talk about the comi...

The best and worst of client-agency relationships, with Gareth Turner

26 Jul 2022

Contributed by Lukas

Welcome to episode 67.  You're in for a treat as I chatted to a very experienced marketer, Gareth Turner, who's been an agency client for much of his...

How to ensure your agency team is diverse and inclusive, with Tutu Popoola

12 Jul 2022

Contributed by Lukas

Welcome to Episode 66. We’re talking about diversity and inclusion in creative agencies with DE&I expert, Tutu Popoola, Lead HR Consultant and Manag...

From account manager to agency business consultant with Danny Turnbull

28 Jun 2022

Contributed by Lukas

Welcome to Episode 65. This episode will appeal to two types of people. 1) If you're already working in agency account management, but you're super ...

Is your client's marketing fit for purpose?, with Nicky Parker

08 Jun 2022

Contributed by Lukas

Welcome to episode 64. Nicky Parker, founder of Bang Consulting, helps companies make sure their marketing is fit for purpose so she's very familiar w...

Account growth tips for agency account managers, with Kap Chatfield and Jenny Plant

31 May 2022

Contributed by Lukas

Welcome to Episode 63. A few months ago, I was invited to chat to Kap Chatfield from Rveal media about my podcast. During that interview, he grilled ...

Five red flag moments for agency account managers

17 May 2022

Contributed by Lukas

Welcome to Episode 62. Usually, I have podcast guests but thought I'd do a quick episode to share with you some best practice tips if you're in the ac...

How to navigate people and culture issues for agency leaders, with Sarah Brewster

03 May 2022

Contributed by Lukas

Welcome to Episode 61. Today's episode is about people and culture in a creative agency. It's particularly relevant if you're an independent agency ow...

How to make yourself more valuable to your client, with Kate Whittaker

19 Apr 2022

Contributed by Lukas

Welcome to Episode 60. The most downloaded podcast episode to date is still my first chat with Kate Whittaker, a marketer of 30 years who shared insig...

How a community for women in healthcare was built, with Peg Dougherty Marcus

05 Apr 2022

Contributed by Lukas

Welcome to Episode 59. My guest for this episode is Peg Dougherty Marcus, Co-Founder of the Healthcare Businesswomen's Association (HBA). Peg is, qui...

Account management tips from a global ad agency Account Director, with Faizan Ali

22 Mar 2022

Contributed by Lukas

Welcome to Episode 58. This episode is for you if you're wondering how an Account Director in an international network agency operates, and how they l...

What the Metaverse means for agencies, with Ben Fryer

08 Mar 2022

Contributed by Lukas

Welcome to Episode 57. What's the metaverse? How is it different to Web 3? What do agencies need to pay attention to? I chat to agency owner Ben Fryer...

How to navigate challenging situations as an agency account manager, with Robert Solomon

22 Feb 2022

Contributed by Lukas

Welcome to Episode 56. I chatted to the author of 'The Art of Client Service', the legend that is Robert Solomon. If you haven't listened to his pr...

How to manage a remote agency team with Fi Edwards and Katie Langdon, Skin & Blister

08 Feb 2022

Contributed by Lukas

This episode is going to be particularly useful for you if you are managing your agency team remotely and want some tips and ideas for how to keep the...

How to pitch to procurement, with Jessica Bowler and Iris Gatzweiler

25 Jan 2022

Contributed by Lukas

Welcome to Episode 54. I spoke to Jessica Bowler and Iris Gatzweiler, two senior procurement clients who shared some insights into the pitching proce...