How Overcommunication Helped This Club Grow Membership During Renovations

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Recorded11 Dec 2018

Publishercrushingclubmarketing.libsyn.com ↗

Handlerec:9722674

Show notes

Proactive communication using social media and video kept the team at Pelican Isle Yacht Club ahead of the conversation when it came to a multi-million dollar remodeling project. It was also a key part in a record-setting membership drive that occurred once the renovation was complete. We connected with Pelican Isle's Kathie Pedit, marketing sales and membership director, and Megan Somerville, membership coordinator, to learn their secrets to success.

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