As tech leaders are curious people and interested in everything tech-related, their mind is not fixed on one area – but rather on an idea. The idea is that they can put their skills and experience to use and provide value to communities and people worldwide – a vision that can drive communities forward. And one such tech leader is Ed Alford, the CTO of New Look, who sat down with me for a short but deep chat that involved it all – from the start of his career, through his development as a leader, and into the now – on what his company is doing – and also the future. Key takeaways from the podcast are: • Remember that as leaders we’re not ‘in charge of people’, but ‘we have people in our charge’, meaning we have to take care of them, and that’s our main job. • Omnichannel Experience • How vision is the one thing that can give you the drive to move forward no matter what Our Guest: Ed Alford LinkedIn: https://www.linkedin.com/in/ed-alford/ Website: https://www.newlook.com/ Intro and background music: Craig MacArthur - Power Shutoff (www.youtube.com/watch?v=x74iB_jtauw)

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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