Greg Satell, a renowned journalist and change management strategist, discusses the nuances of driving transformational change in organizations. Drawing from his vast experiences in Eastern Europe, Satell sheds light on the complexities of change and its application in business settings. In this episode, he shares his journey and the philosophies that guide his approach to change management. Satell's insights delve into the dynamics of collective behavior and the importance of shared purpose in achieving successful change. He emphasizes the role of small, connected groups in spearheading large-scale transformations, offering valuable lessons for leaders and organizations navigating change. This episode offers a compelling exploration into the art of change management, highlighting the critical factors that contribute to effective and sustainable organizational change. Satell's expert perspective provides a roadmap for leaders seeking to understand and implement transformative change in their organizations. Segmented Timestamps [04:54] Large scale change and collective dynamics. [06:27] Influence of social networks on change. [10:22] Positive aspects of resistance in change management. [14:14] The concept of 'surviving victory' in change initiatives. [18:13] Strategies for creating transformative change at scale. [26:28] Personal experiences with organizational change. Notable Quotes "Transformational change is always about small groups loosely connected, united by a shared purpose." - Greg Satell "The best indicator of things that we think and do are what the people around us think and do." - Greg Satell "Large scale change is very, very different because it involves collective dynamics." - Greg Satell "You want to start with people who are enthusiastic about change." - Greg Satell USEFUL LINKS Reach Greg at: Website: https://gregsatell.com/ Twitter: https://twitter.com/Digitaltonto/ LinkedIn: https://www.linkedin.com/in/gregsatell/ Blog: https://digitaltonto.com/ 10 Principles for Transformational Change: https://digitaltonto.com/wp-content/uploads/2023/05/Cascades-10-Principles-for-Transformational-Change.pdf GET MORE FROM THE CULTURE LEADERS PODCAST Website: https://www.jessicakriegel.com/ http://culturepartners.com Social Media: https://www.linkedin.com/in/jessicakriegel https://www.linkedin.com/company/culturepartners/ Instagram: https://www.instagram.com/jess_kriegel/ Enjoyed the episode? We'd love to hear your thoughts! Please leave us a review.

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